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Post By Tim Parry

11 Steps to a Successful B2B Email Marketing Campaign  Nov 14, 2014 1:42 PM By Tim Parry

Balancing the logistics and creativity required for effective B2B email marketing is both a science and an art. In this video, you’ll discover proven strategies for running successful B2B lead-generation campaigns.

DHL Global Mail in the Americas Rebrands as DHL eCommerce  Nov 14, 2014 12:58 PM By Tim Parry

This rebranding and the new solutions DHL eCommerce is offering customers is a response to projections of significant growth in ecommerce worldwide in the coming years, especially in emerging markets. Here’s more about the rebranding, and what it means for B2C merchants who want to reach global customers.

11 Main Unveils Mobile Shopping App  Nov 14, 2014 12:00 PM By Tim Parry

Alibaba-owned ecommerce marketplace 11 Main has unveiled its new mobile shopping applications for iPhone, iPod touch and Android, and added that an iPad version coming later this year. Here’s how 11 Main says its apps will provide a better mobile user experience.

Brennan to Replace Donohoe as Postmaster General  Nov 14, 2014 10:39 AM By Tim Parry

Postmaster General and Chief Executive Officer Patrick R. Donohoe has decided to retire, and will be replaced by Megan J. Brennan, the current chief operating officer of the United States Postal Service. Here’s a look back at Donohoe’s accomplishments with the USPS, and a look at what Brennan brings to the table.

The 12 Search and Social Marketing Tips of Christmas  Nov 13, 2014 4:53 PM By Tim Parry

As another year is coming to a close, marketers are approaching the peak shopping season, bringing abundant opportunity to engage audiences with high intent. Kenshoo has put together “The 12 Tips of Christmas” to guide your sleigh this season and produce optimal results across your search and social marketing campaigns.

Walmart Changing Image With 5 Days of Black Friday  Nov 13, 2014 12:05 PM By Tim Parry

Will Walmart’s 5-day-long omnichannel shopping event be the end of Cyber Monday, Black Friday, and Thanksgiving Day store openings? Probably not, but Walmart is the first major retailer to tell the general shopping public that America’s biggest shopping period is not a fragmented 5 day event.

Online Prices to Hit Rock Bottom Thanksgiving Day  Nov 06, 2014 6:42 AM By Tim Parry

Online prices will hit rock bottom on Thanksgiving Day, lower than any other day during the holiday season, according to the 2014 Digital Index Online Shopping Forecast. Here’s a look at some of the other trends ecommerce merchants need to watch this holiday season.

Africa Offers Enormous Ecommerce Potential  Nov 05, 2014 8:14 PM By Tim Parry

Africa offers enormous growth potential for e-retailers given that online shopping is in its infancy in the region. According to the DHL Shop the World report published by Deutsche Post DHL, emerging markets in Africa offer the highest growth potential for the ecommerce industry. Deutsche Post DHL is not alone: Here’s additional reasons to conclude Africa’s ecommerce will be enormous.

Ecommerce Sales in Russia to Near EUR 30 Billion  Nov 05, 2014 7:06 PM By Tim Parry

Ecommerce in Russia has been growing rapidly responding to a variety of influences including the spread of Internet use in the large population. Here’s a look at two worldwide ecommerce that are affecting consumers in Russia.

Carriers Forecast Record Holiday Season Volume  Nov 02, 2014 2:23 PM By Tim Parry

FedEx, UPS and USPS all project record-setting double-digit gains in parcel deliveries for the 2014 holiday season. But will packages arrive on time? Here’s a look at what the carriers are doing in hopes of guaranteeing a happy holiday.

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