MULTICHANNEL MERCHANT » ARCHIVES FOR
Multichannel merchants of home furnishings have been struggling of late. One-time powerhouse Pottery Barn suffered a year-over-year decline in sales for
Building a database of business prospects that have opted in to hear more about your product, company, or industry provides a group of people that are most likely to convert into customers.
The Home Depot will test a store-within-a-store concept with its Home Decorators Collection catalog.
Cambridge, MA–During his 30 years in the list industry, Millard Group president Ben Perez has approached the catalog market with a glass-half-full attitude.
Cambridge, MA–Apparel cataloger/retailer Urban Outfitters went with the trends last year: It replaced the flared bottoms and tight tops it had been offering young women with
Polo Ralph Lauren’s global brand concepts division will launch a lifestyle brand that will be exclusive to multichannel merchant J.C. Penney Co.
In continuing its international expansion plans, L.L. Bean has its sights set north of the border. Zane Shatzer, general manager of international new
When London-based gifts, games, and gadgets merchant Firebox launched a U.S.-based e-commerce beta site in early October, it did so without a multimillion-dollar
Ask anyone at women’s apparel cataloger/retailer Appleseed’s to describe Kate, and they will tell you that Kate is a baby boomer, a mother maybe even
When London-based gadgets and gizmos merchant Firebox launched a U.S.-based e-commerce beta site in early October, it did so without a multimillion-dollar splash.