Post By Tim Parry

Former Paragon CEO Helps Reopen Its RI DC  Nov 05, 2008 9:01 PM By Tim Parry

Some Rhode Island residents consider fixing up their beach house as a summer project. Steve Rowley brought a shuttered 132,000 sq.-ft. distribution center in Westerly, RI, back to life.

Survey: More Store Shoppers Are Researching Online  Nov 04, 2008 4:30 PM By Tim Parry

Even store customers are getting more Web savvy. The number of U.S. consumers using the Web to research items before buying them in a store has risen 10% since 2006, according to a study released last week by Vertis Communications.

A fool’s errand  Nov 01, 2008 9:30 PM By Tim Parry

Reports show that consumers are increasingly watching television shows on the Internet. Does that mean you can recycle your short-form DRTV spots and

DR radio stars can help drive sales  Nov 01, 2008 9:30 PM By Tim Parry

On the surface, it’s hard to think of two more different radio stars than Howard Stern and John Tesh. Stern is a shock jock; Tesh dispenses music and

Dreams Acquires Starstruck/Proteam  Nov 01, 2008 9:30 PM By Tim Parry

Licensed Sports Apparel Merchant Dreams has Acquired the assets of cataloger StarStruck/ProTeam. Terms of the transaction were not disclosed, but Dreams

Catalog Tracker: August Mailings Slide Back  Nov 01, 2008 9:30 PM By Tim Parry

A Month After catalogers seemed to be mailing more, it looks like they’re cutting back again. The Catalog Tracker service of list firm Direct Media reports

The Paragon is Back in Business  Oct 31, 2008 9:40 PM By Tim Parry

Nearly a year after parent company BlueSky Brands shut its doors, one of its larger titles–The Paragon gifts catalog–is making a comeback.

Boudin Bakery Slicing Off Print Catalog Channel  Oct 17, 2008 8:29 PM By Tim Parry

Boudin Bakery catalog customers are going to go hungry this fall. Instead of dropping its usual 300,000 catalogs this month, the company is sending customers a flier to tell them it will no longer be producing print catalogs

FAO Schwarz Gives to Get Names  Oct 13, 2008 9:57 PM By Tim Parry

Are you requesting information from your retail store customers, or giving them something in exchange of their name?

Divide and conquer  Oct 01, 2008 9:30 PM By Tim Parry

You’ve probably noticed a few distinct customer segments in your database. And you know that to market effectively to Bob, Carol, Ted and Alice, you need

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