Post By Tim Parry

How to Engage Your Fans on Facebook  Feb 17, 2011 2:26 AM By Tim Parry

Still using your Facebook page to push product to your followers? People aren

Positive, Assertive Email Copy Pulls For Wine of the Month Club  Feb 16, 2011 11:10 PM By Tim Parry

Ecommerce consultancy Timberline Interactive did an A/B email test for client Wine of the Month Club this past fall to see if a clever subject line and body would work better than a more assertive approach.

How Home Depot Aligns Web and Store Channels  Feb 16, 2011 1:50 AM By Tim Parry

If you sell online and via retail stores, make sure you align your web and store channels. That

Survey: Consumers Want Social Sign-in Option on Merchant Sites  Feb 10, 2011 9:52 PM By Tim Parry

Most consumers get annoyed with having to sign in to a merchant’s website. A recent survey conducted by Janrain research found that 75% of people are bothered by registering on a website and will change their behavior as a result.

Outlook Worsens for Harry & David  Feb 09, 2011 11:04 PM By Tim Parry

Harry & David Holdings confirmed Tuesday that its second-quarter sales were lower than the same period last year. And there

Videos Help Lift eParty Unlimited’s Conversion Rates  Feb 08, 2011 8:12 PM By Tim Parry

Company president Jimmy Weng says adding product videos a year ago helped eParty Unlimited’s conversion rates grow. What’s more, thanks to recent changes to Google that reflect the importance of video, the merchant’s search engine rankings have risen as well.

Harry & David in Desperate Need of More Capital  Jan 19, 2011 8:26 PM By Tim Parry

The holiday season was not a happy one for Harry & David Holdings, and the company said yesterday it will not be able to finance continuing operations without securing new capital and restructuring its obligations.

Bluefly Adding Fragrances and Eyewear  Jan 19, 2011 3:51 AM By Tim Parry aims to help consumers dress their best with its discounted designer apparel and accessories. Now it hopes to make its customers smell

Survey Says: Retail Associates Want Mobile Capabilities  Jan 19, 2011 3:40 AM By Tim Parry

The majority of surveyed retail associates, 55%, believe that this holiday season

Roaman’s Reveals Rebrand Online  Jan 17, 2011 9:10 PM By Tim Parry

Roaman’s has rebranded. The multichannel plus-size women’s apparel merchant began showing off its redesigned logo and catalog pages and its “All About You

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