Post By Tim Parry

M&S Fine Foods Buys Impromptu Gourmet  Jun 01, 2007 9:30 PM By Tim Parry

With its acquisition of the Impromptu Gourmet catalog, M&S Fine Foods isn’t merely adding another title to its holdings. M&S is hoping to use the brand to build a chain of Impromptu Gourmet stores.

List and Data Strategies: Spring-Clean Those House Files!  Jun 01, 2007 9:30 PM By Tim Parry

Catalogers could never afford to waste paper and postage mailing to old or incorrect addresses; with the new postal changes, keeping your list as clean as possible is more important than ever. And once the Postal Service’s stricter address standardization rules go into effect in August, unkempt lists will be even more costly.

DMA to List Industry: Cover Yourselves  May 29, 2007 8:54 PM By Tim Parry

Responding to a recent article in the New York Times that accused list firm/data services provider infoUSA of questionable practices, the Direct Marketing Association issued a reminder to its members to follow DMA guidance regarding the use of marketing data.

Live from ACCM: Greco Responds to Cataloger Groups  May 23, 2007 8:30 AM By Tim Parry

Boston–Direct Marketing Association president/CEO John A. Greco Jr. wants to make it clear that he is not opposed to separate organizations popping up to help the catalog industry.

Live from ACCM: What Would L.L. Bean Have Done?  May 23, 2007 8:23 AM By Tim Parry

Boston–During his Tuesday morning keynote address, L.L. Bean chairman and former president Leon Gorman recalled his grandfather

Live from ACCM: Analyzing the Web Analytics Intensive  May 22, 2007 7:10 PM By Tim Parry

Boston–Though Web analytics is nothing new, it

M&S Fine Foods Buys Impromptu Gourmet  May 14, 2007 5:58 PM By Tim Parry

With its acquisition of the Impromptu Gourmet catalog, M&S Fine Foods isn

Bass Pro Shops Launches Women’s Apparel Spin-off  May 09, 2007 12:16 AM By Tim Parry

Bass Pro Shops is not just about rugged outdoorsmen, and it wants women to know that.

Pets United Acquires State Line Tack  May 02, 2007 2:13 AM By Tim Parry

PetSmart sold its State Line Tack equine assets to Pets United, a privately held holding company for a multichannel merchant of pet and equine products.

SkyMall Hits the Ground with New Edition  May 01, 2007 9:30 PM By Tim Parry

After 17 years of flying the friendly skies, SkyMall is hitting the road. The co-op cataloger, whose print book is distributed via airplane seat pockets,

© 2014, Access Intelligence, LLC. All rights reserved.