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Post By Tim Parry

Fancy Flours Makes Foray into Catalogs  Oct 24, 2007 12:44 AM By Tim Parry

Looking to see its sales rise, cake and cookie decorating supplies Web merchant Fancy Flours has launched a print catalog. The book mailed to 50,000 customers and prospects over two drops, says Fancy Flours president/founder Nancy Quist. She plans to distribute two catalogs a year, one in the fall and one in the spring.

Remails vs. E-mails: Which Is Best During Holiday Season  Oct 22, 2007 9:11 PM By Tim Parry

When in the holiday season is it too late to remail catalogs to you house files or prospects? It depends on what you sell.

Sears Wish Book Makes a Return  Oct 11, 2007 3:46 AM By Tim Parry

While it

Did July mailings go on holiday?  Oct 01, 2007 9:30 PM By Tim Parry

If the numbers reported by Catalog Tracker are any indication, catalogers are officially mailing less. In July, the service of Direct Media had just 206

Straight-on e-mail  Oct 01, 2007 9:30 PM By Tim Parry

The Lenox Group was hardly what you’d call database-poor. It had one for its catalog, another for its stores, and still another file for its e-mail addresses.

Thermo Fisher Scientific buys Davis Inotek Instruments  Oct 01, 2007 9:30 PM By Tim Parry

Business-to-businesses industrial products manufacturer/marketer Thermo Fisher Scientific announced Sept. 5 it has acquired the $30 million instrument sales business of Davis Inotek Instruments.

Quick Tip: Use Customer Data for Custom Landing Pages  Sep 17, 2007 9:41 PM By Tim Parry

Have you thought about using your house file to set up custom landing pages for your customers?

Thermo Fisher Scientific Buys Davis Inotek Instruments  Sep 06, 2007 1:34 AM By Tim Parry

Business-to-businesses industrial products manufacturer/marketer Thermo Fisher Scientific announced Sept. 5 it has acquired the $30 million instrument sales business of Davis Inotek Instruments.

Orphan mail  Sep 01, 2007 9:30 PM By Tim Parry

It sounds like something out of Alice in Wonderland. Merchants, so desperate for relief on the postal front, now have to stop mailing some good customers

CozyDays opens three online stores  Sep 01, 2007 9:30 PM By Tim Parry

CozyDays, a multichannel retailer of outdoor living products, launched three specialty online catalogs in late July to complement its CozyDays.com Website.

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