Post By Tim Parry

A slight rebound in October  Jan 01, 2008 10:30 PM By Tim Parry

After months of posting declining volume, Catalog Tracker bounced back sort of. The service of Greenwich, CT-based list service provider Direct Media

Staples starts online catalog for its contract customers  Jan 01, 2008 10:30 PM By Tim Parry

Office supplies cataloger Staples is giving its contract customers an option: paper or online. In an effort to eventually cut down on the number of catalogs

MasterCard Survey: Holiday Sales Up 3.6%  Dec 27, 2007 1:10 AM By Tim Parry

Retail sales for the time between Black Friday (Nov. 23) and Dec. 24 grew by a seasonally adjusted 3.6% over the same period in 2006, according to MasterCard Advisors

Staples Launches Online Catalog for Contract Customers  Dec 06, 2007 1:43 AM By Tim Parry

Office supply cataloger Staples is giving its contract customers an option: paper or online.

Listing forward  Dec 01, 2007 10:30 PM By Tim Parry

Is the list business dead? Or, to put it more politely, is it still serving the needs of multichannel merchants? Some list firms have added modeling services.

Lane Bryant catalog in, Regalia title out  Dec 01, 2007 10:30 PM By Tim Parry

You launch some, you lose some. A week after unveiling its long-awaited Lane Bryant catalog, Charming Shoppes on Nov. 8 announced it would close its Regalia

Not a September to remember  Dec 01, 2007 10:30 PM By Tim Parry

Perhaps some catalogers extended their summer vacation. Catalog Tracker’s volume for September continued to fall, though not as much as in the previous two months.

Alternatives to the List Rental Market  Nov 21, 2007 8:43 PM By Tim Parry

Brokers have learned to live with co-op databases, and a few list firms have started their own. But some merchants are going straight to Abacus or NextAction.

Lazy PR People, or Improper E-mail Appends?  Nov 16, 2007 11:50 PM By Tim Parry

Sometimes I groan when a press release comes across my inbox. But I’m not about to go all Chris Anderson on the public relations people who send me things of no relevance to Multichannel Merchant or Chief Marketer.

‘Tis the Season to Keep Remailing  Nov 12, 2007 7:17 PM By Tim Parry

Does the increase in postal rates mean you should cut back on your holiday remails? Nonsense, says Geoff Batrouney executive vice president of New Rochelle, NY-based list firm Estee Marketing Group.

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