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MULTICHANNEL MERCHANT » ARCHIVES FOR
Merchants who want to increase their online global revenue must have an in-depth understanding of customer preferences and how they vary from place to place. Here are seven tips for designing the ultimate localized shopping experience.
To gain insight into your current performance and where improvements need to be made, you’ll want to focus on revenue per session, average cart value, conversion rates and gross revenue.
With the maturation of SaaS products, digital content paywalls and downloadable software products, there is even more demand for improved multi-period subscription billing. See the different options for subscription renewals.
B2B software companies must ensure a convenient sales process that reflects their customers’ shopping preferences. Businesses must plan for conflict between different sales channels and customers’ expectations of the shopping experience.