Robin Lebo: 2011 MCM Awards Judge
Judge: Robin Lebo
Company and position: Marketing Manager at Orchard Brands
Years as an MCM Awards judge: I can't recall--4 or 5 years?
Q&A
How would you describe your job and what you do?
Business development with third party vendors; alternative media management
Why do you think you were chosen to be an MCM Awards judge?
Qualified--20+ years in the catalog business, and understand not only fundamentals but trends--what works/what won't
What direct marketing subject could you talk about all day?
Demographics/Psychographics of customers, Alternative Media opportunitites
What excites you most outside the office?
cruises, teaching body pump or cycle at our local gym, running with my yellow lab, cooking for a family dinner/neighborhood get together
What was your first job?
worked at concession stands in Richmond
In high school, I was:
wishing that I was a great athlete -- spent too much time with the books
Amy Africa | Brad Wolansky | Corliss Million | David Wertheimer | Geoffrey Batrouney | Gina Valentino | Glenda Shasho Jones | Ian MacDonald | Jack Rosenfeld | Jay Greenberg | Jean Giesmann | Jennifer Wells | Jenny Super | John Lenser | Ken Burke | Kim Painley | Linda Spellman | Lois Brayfield | Maria Youth | Mary Ann Kleinfelter | Monique Berger | Neal Schuler | Robin Lebo | Sarah Fletcher | Tom Funk | Tom Rosenbauer | Tony Cox
Submit you entry for the 2011 MCM Awards (Deadline is Friday, January 28)
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