B2B ARCHIVE

How to Make the Most Out of B2B Prospecting Calls  Dec 06, 2012 10:10 PM By MCM staff

George Clay, principle at Marketing Direct, Inc., said telemarketing, or what he calls

How Cross Channel is Crossing Over  Dec 01, 2012 10:30 AM By MCM staff

Entrants for the 27th MCM Awards showed us that reaching out to your customers is no longer about catalogs and websites. It

Study: B2B Purchasers Demand B2C Ecommerce Experience  Nov 29, 2012 8:56 PM By Jim Tierney

A whopping 94% of B2B purchasers surveyed in the 2012 hybris State of B2B Ecommerce study said suppliers need to create an online buying experience as simple as using a B2C website.

10 Rules for Using Social Media in B2B  Nov 24, 2012 2:23 AM By MCM staff

 

How B2B Merchants Use Social Media  Nov 23, 2012 11:27 PM By MCM staff

We know the potential of social media to drive brand awareness, but are B2B merchants using social media to drive demand generation as well? This infographic from Eloqua digs deep into how B2B merchants use social media to promote, engage and sell.

Baudville Acquires hi5 Recognition  Nov 22, 2012 12:49 AM By Jim Tierney

B2B merchant Baudville, which specializes in employee recognition products, has acquired a majority stake in hi5 Recognition

The B2B Lead Generation Manifesto  Nov 08, 2012 11:47 PM By MCM staff

In this infographic, Unbounce brings you 5 principles that should be obeyed by every B2B marketing company trying to generate and nurture leads for their business or clients.

Sandy Caused Service Delays for New Pig  Nov 06, 2012 9:34 PM By Jim Tierney

Industrial cleanup supplies B2B merchant New Pig experienced some delivery service delays

Inbound Freight Could Be Affected by Hurricane Sandy  Nov 01, 2012 12:41 AM By Jim Tierney

As much of the East Coast seeks to recover from the devastation of Hurricane Sandy, the storm’s wake could have a significant impact on inbound freight as Black Friday looms less than a month away.






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