George Clay, principle at Marketing Direct, Inc., said telemarketing, or what he calls
Entrants for the 27th MCM Awards showed us that reaching out to your customers is no longer about catalogs and websites. It
A whopping 94% of B2B purchasers surveyed in the 2012 hybris State of B2B Ecommerce study said suppliers need to create an online buying experience as simple as using a B2C website.
We know the potential of social media to drive brand awareness, but are B2B merchants using social media to drive demand generation as well? This infographic from Eloqua digs deep into how B2B merchants use social media to promote, engage and sell.
B2B merchant Baudville, which specializes in employee recognition products, has acquired a majority stake in hi5 Recognition
In this infographic, Unbounce brings you 5 principles that should be obeyed by every B2B marketing company trying to generate and nurture leads for their business or clients.
Industrial cleanup supplies B2B merchant New Pig experienced some delivery service delays
As much of the East Coast seeks to recover from the devastation of Hurricane Sandy, the storm’s wake could have a significant impact on inbound freight as Black Friday looms less than a month away.