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Blog ARCHIVE

The Circular Economy: Bringing Consumerism and Sustainability Together  May 05, 2016 11:40 AM By Adam Vitarello

While consumerism is alive and well, people are increasingly green-minded. The “circular economy” brings both streams together: Wanting our stuff now while pursuing sustainability. Find out how forward-looking brands are making strides in marrying the two seemingly disparate dynamics.

3 Tips Every Brand Should Implement in their Marketing Efforts  May 05, 2016 11:33 AM By Eric Best

Conventional wisdom asks us to accept that big wins come from big investments and while the new retail landscape looks different, it operates by the same rules we’ve been playing by for the past fifty years.

Build, Buy or Best-of-Breed Warehouse Software – What’s Right for You?  May 04, 2016 2:29 PM By Curt Barry

At the recent Operations Summit 2016, a panel on warehouse software strategy was effective because each participant articulated a radically different approaches to order management and warehouse management functionality. Learn about each one and why it clicked for the organization.

Combating Ecommerce Returns with Technology  May 03, 2016 2:03 PM By Howard Rosenberg

Considering the growth in ecommerce returns, merchants need to rethink merchandise liquidation strategy. Technology and expertise is one way to address it. Here are some tips that can help you recoup more value from returned goods while keeping the focus on your core business, including the use of technology solutions.

Amazon Does the Right Thing, Adding Prime Now to Minority Areas  May 02, 2016 3:53 PM By Mike O'Brien

Even when bias is completely unintended and based simply on business rules, perception can often be taken for reality. Thus Amazon did the right thing, reacting to protests by expanding free Prime Now service to minority neighborhoods in New York and Boston, and should quickly follow suit in Atlanta, Chicago, Dallas and Washington DC.

3 Myths About Interactive Video and Mobile  May 02, 2016 3:17 PM By Caleb Hanson

As more and more Americans go mobile, it’s critical that marketers and interactive content creators understand what is and is not true of this platform and the content it hosts.

5 Payment Fraud Challenges Merchants Must Address Now  May 02, 2016 3:15 PM By Chris Uriarte

While the changing environment for merchants, including mobile commerce and card not present (CNP) transactions, presents a number of payment fraud challenges, there are 5 that should take priority. Find out which ones you need to address now.

3 Strategies for Reaching the Connected Consumer from the Cloud  May 02, 2016 2:47 PM By Keith McCall

There is a real need for retailers to find shipping solutions that can help evolve them and manage costs as they deploy new stores and warehouses. Here are three strategies that retailers can take to better manage their complexities.

The Kardashian Guide to UGC Marketing  May 02, 2016 2:30 PM By Jeffrey Soriano

When it comes to social media marketing, brands are getting personal. Gone are the days of heavy-handed campaigns that push advertising messages to widespread audiences.

Finding Your Customers Across Multiple Devices  May 02, 2016 12:10 PM By James Van Arsdale III

Although marketers are getting closer to a completely seamless cross-channel experience for online shoppers, keeping tabs as they bounce between devices through the customer journey can still be difficult.






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