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MULTICHANNEL MERCHANT » BLOG
Cute and timely video produced by IKEA, and resurfaced the same week of Apple’s latest technology splash. The narrator discusses the benefits of IKEA’s new “Bookbook,” and its high-res images, expandable “screen size,” etc.
Is Amazon taking on Apple on the eve of the iPhone 6 launch? Amazon announced this morning that it has dropped the price of its Amazon Fire Phone to 99 cents with a two-year contract.
On Sunday afternoon, at 2 o’clock, I sat down in my home in North Carolina to place an order for my favorite, hard-to-find, tea over Amazon. It occurred to me that my daughter in Orange County, California, would love this tea, so I ordered her up some as well. It was then that I realized […]
Every now and then, you need to get away from the office and recharge the batteries. So from 3 p.m. today until September 2, I will be out of the office. First, here’s who to contact when I’m gone: If you are submitting an article (and we have already discussed that you are submitting an […]
Having a fire alarm go off early in the morning isn’t new for me and after a relatively long day on Tuesday at eTail East 2014 in Philadelphia, waking up the next morning before my 6:30 alarm was not exactly what I had planned.
Shipping is a major component if you are thinking about expanding your business globally.
Trust is important to any relationship and in the retail industry the trust between a consumer and the retailer is vital in order for a purchase be made on your website. You don’t need to be a big brand in order to gain the trust of a consumer.
I’ve been skeptical about the need and demand for same-day delivery services, mostly because of the price that I thought would be required for the service. All that changed, when I got this email from Amazon.
With a steady 10-year barrage of new social media platforms offering another, and another, and another way to engage with consumers, we’re shrugging our shoulders and throwing geofencing on top of an ever-growing pile of channels. How great brands are breaking the cycle.
Could Amazon’s Firefly be an experiment? In other words, is Amazon using the Fire Phone to learn more about how to turn the entire world into an Amazon store? UserTesting set out to answer that question. Here’s what they discovered, and what it means for merchants.