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Blog ARCHIVE

Omnichannel vs Multichannel: Are they so different?  Sep 28, 2015 10:24 AM By Erwan Paccard

I’ve been discussing the topic of customer experience (CX) with quite a few companies over the last several months, and have been repeatedly drawn into the omnichannel versus multichannel debate.

Three Ways to Design and Implement Sustainable Packaging  Sep 28, 2015 9:54 AM By Maria Haggerty

Consumers clearly prefer to reward brands that strive for eco-conscious practices. Here are 3 tips to help you develop environmentally-friendly packaging.

Improving Customer Interactions by Bridging the Business Intelligence Gap  Sep 25, 2015 2:47 PM By Anna Convery

In almost every business, it is important to understand exactly how customers interact with a company, whether it is at a physical point of sale, marketing or ongoing customer service.

It’s a New World for Email Marketing Holiday Campaigns  Sep 25, 2015 2:08 PM By Alyssa Nahatis

Hopefully, your holiday email marketing plan is well underway. You can’t do too much planning for those important shopping days for all the upcoming holidays.

5 Reasons Retailers Should Be Using Beacon Technology  Sep 25, 2015 1:58 PM By Jess Stephens

Our always on, always connected world has reached a point where there are now 2.6 billion smartphone subscriptions globally.

5 Tips for Friction-Free Checkout During the Holidays  Sep 25, 2015 12:00 PM By Katie Ochieano

On the cusp of the biggest shopping season of the year, now is the time for retailers to take stock of what influences new and repeat customers when they are at the point of checkout.

How to Make Customers Special Friends of Your Brand  Sep 24, 2015 4:11 PM By Daniela Forte

Make any interaction with the customer a personal one. Whether it’s a small note, a tiny gift or a discount on their next purchase, show your gratitude for their business.

The Global Mobile App Boom: 5 Tips for Reaching Millions  Sep 24, 2015 7:28 AM By Rebecca Ray

App stores operate as global distribution channels opening access to 155 territories on the iTunes App Store and almost all countries on the planet via Google Play. Hundreds of local app stores in countries like China and India offer additional opportunities. Here are 5 tips to help you land one of these highly coveted spaces on more home screens.

4 Obstacles Hindering International Ecommerce Growth  Sep 24, 2015 7:13 AM By Chuck Whiteman

Ecommerce merchants should recognize several key challenges when eyeing international ecommerce growth. Here are a few to consider, and some suggestions to eliminate them.

8 Yogi-isms for the Ecommerce World  Sep 23, 2015 11:57 AM By Tim Parry

On my drive to work Wednesday morning, I was thinking how Yogi Berra said a lot of things that, many years later, can be translated into the retail world. So in honor of Yogi Berra, and using his jersey number, here are 8 Yogi-isms for the ecommerce world.






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