Operations Summit 2016

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Blog ARCHIVE

Top 10 Ways Marketing Will Be Smarter and More Personalized in 2016  Jan 25, 2016 5:11 PM By Samir Addamine

In 2016 and beyond, mobile engagement and marketing is moving towards reaching the individual consumer, at scale.

4 Reasons Successful Retailers Are Prioritizing Unified Commerce  Jan 25, 2016 4:53 PM By Alain Poirier

So many need-to-have or impulse purchases are lost when retailers can’t satisfy those cravings in the moment.

Brand Lessons for the New Retail World  Jan 25, 2016 4:39 PM By Aliza Pollack

With the last Christmas trees thrown to the curb, pine needles askew, let’s assume the retail industry is taking a breather and nursing a holiday hangover. Best not to break too long though as there are 10 more months to plan for and e-commerce to navigate.

NRF Big Show 2016: The More Things Change…  Jan 19, 2016 1:38 PM By Daniela Forte

The more things change, the more they stay the same. That seemed to be what was going on at NRF BIG Show 2016 on Monday.

4 Ecommerce Ideas That Will Rev All Your Channels  Jan 16, 2016 5:26 PM By Susan Wall

Do you want more synergy between your various sales channels? Are you looking to avoid cannibalizing sales from one channel to improve another? Do you want to take better advantage of your multichannel platform? Here are four ecommerce ideas to put at the top of your to-do list for 2016.

Retail Trends 2016: Death Knell for Brick and Mortar, While Mobile Takes Off  Jan 16, 2016 4:24 PM By Peter Sheldon

With 2016 upon us, it’s a good time to look ahead a four key retail trends gathering momentum in the new year, what drastic changes the industry will see and what cool new technologies shoppers will be able to take advantage of at scale (keep reading, we won’t mention drones!).

Here’s How B2B Ecommerce will Change in 2016  Jan 16, 2016 4:04 PM By Mark Johnson

Mark Johnson, CEO of Four51, believes this year could be pinned as the year of the B2B customer, and as such, a customer-centric strategy is the key to a successful year. Keeping these five B2B ecommerce trends in mind will be critical to ensuring success.

How to Protect Digital Identities by Reducing Botnet Attacks  Jan 16, 2016 3:51 PM By Alisdair Faulkner

As data breaches become more sophisticated, cybercriminals are finding new ways to increase the efficiency of attacks aimed at gaining confidential information such as login and payment data. One way they are doing so is by using Bots, a software application that runs automated tasks. There are several ways you can reduce Botnet attacks while maintaining a balance between security and convenience.

3 Trends in Retail Email Marketing to Watch in 2016  Jan 13, 2016 2:34 PM By Garin Hobbs

For retail brands, digital marketing in general is an important part of driving engagement and sales both online and in-store.

Mobile Shoppers Move from Browsing to Buying  Jan 12, 2016 3:24 PM By Brett Bair

The 2015 holiday shopping season underscored the importance of mobile as a purchasing channel, with mobile shoppers shifting their behaviors this year from browsing to buying.






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