The truth is that affiliate programs are intimately connected to the rest of your digital marketing efforts. In fact, maintaining a healthy affiliate program might actually improve your SEO and your PPC ROI. Here’s how.
Many shoppers start their journey on a smartphone, and finish it at the brick-and-mortar stores on which they’ve always relied. This is prompting retailers to rethink their business model with mobile as the hub.
Amazon Dash, small branded buttons that consumers can stick up in their homes, allow for one-touch reordering of household items – just not Dash.
At Operations Summit 2015, learn how major brands apply automation and technology to their fulfillment operations, leading to process and efficiency gains.
While many carrier tactics can be detrimental and costly for shippers, there are certain things shippers can do to offset the bottom-line effect.
Several retailers jumped on the April Fools Day bandwagon in its email marketing promotions and other channels. See what they did to celebrate the day of pranks.
Just before the holiday season, I came across a brand on Instagram called Bow & Drape. I had never heard of the brand, nor did I know what they made.
As mobile devices have taken over the way people live their lives, from social media check-ins to weather to shopping, it’s a no brainer that brands need to get on board.
Consumers expect seamless multi-device, cross-channel interaction with their favorite brands. They no longer need to be “savvy shoppers” to find a better deal. Here are ways consumers will drive change in 2016.
If you’re a retailer or a B2B merchant, and you’re selling across borders, then we want you to share your knowledge at Growing Global 2015. Here’s how you can become a part of our speaker faculty.
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