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Digital marketing firm AdGooroo did a post on its blog Monday to highlight the top Halloween paid search advertisers (based on AdWords impressions), as well as the top Halloween keywords (also based on AdWords impressions), between September 2012 and September 2013. The “Miley Cyrus Twerking” costume did not make the cut.
It’s always something. Just when direct-to-customer merchants think they have a handle on their profit margins, something comes along to throw it into frenzy.
Obviously, the Overly Suave IT Guy meme may not be for every merchant or marketer… but if you sell consumer electronics, B2B networking systems, etc., the Overly Suave IT Guy meme could be a no-brainer.
Your customer should be able to take one look at the box on his front step and say, “Hooray, my order from (X Merchant) is here” without having to squint at the shipping label to determine the sender. Here’s why a branded box can make all the difference.
Michael Harvey’s opening session Oct. 9 at Fashion Digital NY was an eye-opener. Harvey, the COO of CorraTech, warned attendees that 3D printing will change everything we’re doing in the world of commerce.
Did you miss it? Then you didn’t get to hear what Kate Spade New York CEO Craig Leavitt had to say about the company’s Kate Spade Saturday launch, Rebecca Minkoff co-founder and CEO Uri Minkoff’s views on customer-centric marketing or Clarins vice president of digital and ecommerce Han Wen’s take on user generated content.
Kittens make everything better. Kitten memes make everything WAY better. So I created 6 cute kitten memes that will make you go follow us on Twitter. It’s not like you needed cute kitten memes to follow us, but they were fun to make. And here they are.
Much to the fear and chagrin of SEOs, online marketers, and webmasters everywhere, Google has confirmed that it has begun work to encrypt all searches, once again reminding us all that we can either adapt or die. Two years ago, Google began encrypting searches for signed-in users.
One of the first things I realized when I attended the fall NEMOA directXchange conference in Providence, RI., I was no longer the new girl anymore. The second thing I realized was how many faces I recognized from when I attended the spring NEMOA conference in Boston and from Multichannel Merchant’s Operations Summit this past […]
Today’s Storify features 2 less tweets than yesterday’s… But the tweets from Shop.org Summit is Chicago still rocked. And that’s why I dubbed it “#shoporg13 2: Electric Boogaloo.” [View the story "#shoporg13 2: Electric Boogaloo" on Storify]