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MULTICHANNEL MERCHANT » BLOG
If you follow the story of Target’s big launch into Canada, you’ll get a lesson in how to do business north of the border – whether you are targeting (no pun intended) an online or bricks-and-mortar customer.
MCM Outlook 2014 survey results show that almost 10% of online orders placed with U.S.-based merchants are being shipped to International destinations. But the MCM Outlook 2014 survey results also show that nearly three-quarters (73.1%) of ecommerce sites are not set up for international trade. Not sure how to get started with global commerce? If […]
Vince Camuto has a college program known as “Vince Camuto on Campus” that is designed to create peer-to-peer digital engagement for the brand.
I consider myself the unusual millennial. Last week, I read the article, “Millennials’ Behavior Is Good, Bad and Ugly for Retail” by Steve Wellen and couldn’t help but realize how my own shopping habits were so different than what he reported in the article.
It’s hard to compete with Amazon Prime and is free two-day shipping, and few retailers have the customer base or the deep pockets to develop competitive programs. One thing merchants are doing to take on Amazon is to implement omnichannel ship-from-store programs. Buy fulfilling orders from their stores, ship-from-store provides a unique opportunity to level […]
Walmart, JCPenney and Nordstrom all reported faster year-over-year ecommerce growth than Amazon for their respective first quarters. But does that mean Amazon’s reign on ecommerce is coming to an end?
This week, several friends and family members were sharing on their Facebook statuses that Shutterfly, an online photo printing service, had told them they were pregnant with a congratulatory email, the funny thing was, they were not expecting.
Pinterest seems to be the social media channel of choice these days for direct-to-consumer retailers. How are you, as a direct-to-consumer retailer, using Pinterest to your advantage?
Here’s something you don’t see every day – someone trading in her mortarboard for a proverbial executive cap. But four months after she began an internship with Bulu Box, Caitlin Bales became the company’s chief technology officer.
In a Q&A with interim CEO John Mulligan for Target’s A Bullseye View blog, Mulligan says customers can expect to see a “more-flexible” Target in the future. Here’s a look at how Target is going omnichannel… or making life more flexible for its customers.