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Blog ARCHIVE

Is Your Customer Offered a Swipe Right Or Left?  Mar 30, 2016 10:52 AM By Emil Eifrem

Retailers should be taking the data they have accumulated from various multichannel interactions work much harder for them. Here are several ways to take full advantage of the data that is available for your business.

5 Ways Brands Can Help Their Independent Retailers Connect with New, Local Consumers  Mar 30, 2016 10:34 AM By Ben Carcio

With the rapid use of personal digital technology, consumers have become savvier and more demanding about how they want to interact with a brand. Here are five ways brands can help independent retailers connect with new local customers.

Creating Customer Success through Sales Automation  Mar 29, 2016 5:28 PM By Maria Pergolino

At first glance, ‘sales automation’ isn’t a term that screams out ‘customer success.’ Growing a deal, and speeding it along, may seem like an advantage for the sales team alone. In practice, it’s a more valuable tool that demonstrates the importance of your customer’s needs on a deeper level.

How Merchants can Mitigate their Ecommerce Fraud Risk  Mar 28, 2016 12:18 PM By Tom Byrnes

While online sales are booming, it is leading to increases in ecommerce chargebacks and fraud, leading to rising operational costs to manage these twin issues effectively. Here are some tips to help you successfully mitigate fraud risk and reduce the instance of chargebacks.

How to Achieve Warehouse Efficiency Through Vendor Compliance  Mar 28, 2016 11:28 AM By Curt Barry

A good vendor compliance policy will help your organization improve its on-time performance and reduce the time and money spent on warehouse rework (e.g. prepackaging, correcting vendor errors, etc.), while reducing time spent on vendor disputes, claims and chargebacks. Here are some tips to help you create a vendor compliance policy that will ensure smoother working relationships while eliminating costly issues.

5 Reasons Retailers Should Embrace Reciprocity Marketing  Mar 21, 2016 11:21 AM By Doug Baldasare

Give to Get. The Golden Rule. The Law of Reciprocity. However you call it, the age-old rule of give and take still remains true, both in life and in business. Here are five reasons retailers should embrace reciprocity marketing.

How Social Customer Service Affects Your Bottom Line  Mar 21, 2016 7:20 AM By Elizabeth Clor

Your presence and engagement on social media can be a powerful tool, setting your ecommerce business apart from the competition. Here are four ways a strategically planned and carefully executed social customer service program can better your business and positively impact your bottom line.

Product Videos Reach Customers and Boost Sales  Mar 21, 2016 7:13 AM By Catherine Smeaton

Online merchants are continuing to make the same mistake of dismissing product videos as no more than a fancy kind of sales pitch. It’s a common misconception – but actually there are advantages to product videos that you, as an online retailer, should consider if you’re serious about engaging new customers and maximizing revenue.

5 Ways to Use Consumer Behavioral Insights  Mar 21, 2016 6:59 AM By Katie Hrdy

Most retailers would agree that consumers are the foundation of their overall strategy. If that’s the case, then understanding online behavior is critical for any ecommerce site. If you’re not currently using behavioral data or unsure if you’re using it to its full potential, use this list to get you started.

Sifting Through Payment Solution Overload  Mar 21, 2016 6:51 AM By Oren Levy

Aside from the uncertainty regarding the longevity of these payment solutions, there is also the question of regional preferences. A solution which may be appropriate for one area of the world might not work at another. Before making a decision, let’s take a look at some of the payment options available at the beginning of 2016.






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