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Blog ARCHIVE

Good Looking Out, American Express!  Sep 23, 2014 12:10 PM By Daniela Forte

I have been booking a lot of travel arrangements lately on my American Express Corporate card, most recently for a trip out to Seattle for the Shop.org conference.

Experience the Power of a Bookbook  Sep 14, 2014 9:34 AM By Tim Parry

Cute and timely video produced by IKEA, and resurfaced the same week of Apple’s latest technology splash. The narrator discusses the benefits of IKEA’s new “Bookbook,” and its high-res images, expandable “screen size,” etc.

Is Amazon Attacking Apple on Eve of iPhone 6 Event?  Sep 08, 2014 11:59 AM By Tim Parry

Is Amazon taking on Apple on the eve of the iPhone 6 launch? Amazon announced this morning that it has dropped the price of its Amazon Fire Phone to 99 cents with a two-year contract.

No Wonder Amazon’s Profit Margin Is Shrinking  Aug 16, 2014 10:14 AM By Ellen Shannon

On Sunday afternoon, at 2 o’clock, I sat down in my home in North Carolina to place an order for my favorite, hard-to-find, tea over Amazon.  It occurred to me that my daughter in Orange County, California, would love this tea, so I ordered her up some as well.  It was then that I realized […]

How I’ll Spend my Summer Vacation… and Who to Contact While I’m Gone  Aug 15, 2014 1:54 PM By Tim Parry

Every now and then, you need to get away from the office and recharge the batteries. So from 3 p.m. today until September 2, I will be out of the office. First, here’s who to contact when I’m gone: If you are submitting an article (and we have already discussed that you are submitting an […]

Doesn’t Anyone Care About Fires Anymore?  Aug 14, 2014 10:31 AM By Daniela Forte

Having a fire alarm go off early in the morning isn’t new for me and after a relatively long day on Tuesday at eTail East 2014 in Philadelphia, waking up the next morning before my 6:30 alarm was not exactly what I had planned.

How to Select a Reliable Shipping Partner  Aug 14, 2014 10:13 AM By Daniela Forte

Shipping is a major component if you are thinking about expanding your business globally.

10 Ways to Create Distrust Before Consumers Visit Your Website  Aug 13, 2014 10:09 AM By Daniela Forte

Trust is important to any relationship and in the retail industry the trust between a consumer and the retailer is vital in order for a purchase be made on your website. You don’t need to be a big brand in order to gain the trust of a consumer.

A Same-day Delivery Believer  Aug 12, 2014 8:26 AM By Ellen Shannon

I’ve been skeptical about the need and demand for same-day delivery services, mostly because of the price that I thought would be required for the service. All that changed, when I got this email from Amazon.

Why Geofencing Is a Bust, and How to Drive Real Value from it  Aug 05, 2014 10:27 AM By Steve Wellen

With a steady 10-year barrage of new social media platforms offering another, and another, and another way to engage with consumers, we’re shrugging our shoulders and throwing geofencing on top of an ever-growing pile of channels. How great brands are breaking the cycle.






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