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MULTICHANNEL MERCHANT » BLOG
BlogApr 20, 2015 1:48 PM By Daniela Forte
It’s hard to believe (or maybe not) that a brand launching in Target could cause such a commotion. See what happened when Lilly Pulitzer launched for Target.
BlogApr 20, 2015 12:21 PM By Oliver Jaeger
How important is it for retailers to leverage advanced ecommerce technologies? See what retailers need to do to leverage ecommerce technologies.
BlogApr 20, 2015 11:01 AM By Ellen Shannon
Over 700 direct-to-customer and omnichannel operations, distribution executives and managers, and industry vendors, came together at the annual Operations Summit in Louisville, KY.
BlogApr 20, 2015 10:30 AM By Jim Davidson
It’s easy to overthink and overcomplicate mobile optimization initiatives. New devices are being introduced all of the time. Here are three ways to maximize the mobile inbox.
BlogApr 20, 2015 9:50 AM By Lisa Cramer
Something’s amiss, but you can’t quite put your finger on it. Your in-store numbers aren’t hitting the mark and worse, they’ve become very unpredictable. It’s almost as if something else is determining what shoppers are buying. See why research is important for your business.
BlogApr 15, 2015 6:52 AM By Christian Feuer
As Williams Sonoma shows, a brand’s own online channel might challenge the growth opportunity for stores, maybe even the viability of many locations. Here’s why Williams Sonoma is a perfect example showing how great omnichannel execution can result in strong sales and profitability growth.
BlogApr 14, 2015 4:08 PM By Oren Levy
Considering the prediction of the Wearable Technology Report that the wearable electronics business will grow from $20 billion in 2015 to almost $70 billion by 2025, it appears that the future is now. But 86% of the participants in the PwC survey expressed a fear that wearables would make users vulnerable to security breaches.
BlogApr 14, 2015 8:57 AM By Melissa O'Malley
How can small business owners overcome language barriers, cultural differences and shipping challenges to increase sales in China – one of this year’s hottest international ecommerce markets? Here are seven key considerations when selling to China
BlogApr 14, 2015 8:47 AM By Nate Gilmore
Drop shipping is a buzzword thrown around loosely and often incorrectly. In this article, we shed light on common drop shipping challenges and possible drop ship solutions.
BlogApr 14, 2015 8:28 AM By Murtaza “Zeke” Hamdani
Even when upselling succeeds, it can result in buyer’s remorse if the customer later realizes the upsold item was not really wanted – that breeds resent, which erodes loyalty. However, the ecommerce channel offers some significant benefits to upselling that are not available in the brick and mortar setting.