MULTICHANNEL MERCHANT » BLOG
BlogMay 17, 2016 5:09 PM By Jake Rheude
Hiring a third-party logistics provider (3PL) has become a popular option for ecommerce companies in recent years. But because finding the right one is so vital to the success of your ecommerce business, how should you go about evaluating the right options? Here are a few do’s and don’ts of the 3PL selection process.
BlogMay 13, 2016 11:36 AM By Lori Mitchell-Keller
Consumers expect much more than a transaction – they expect an immersive experience. Fitness leader Under Armour is one example of a company recognizing the need to offer consumers more than just a product. Here’s a look at how Under Armour focused its business model on the relentless pursuit of innovation to build brand loyalty and satisfy consumers.
BlogMay 13, 2016 10:52 AM By Sam Cinquegrani
Retailers struggle with making their in-store shopping experience as fresh and novel as the online experience, with its endless aisles, one-click checkout, and limitless two-dimensional design potential. Beaconing gives a retailer the ability to digitally serve the customer, while in their store, with a plethora of offers and services. Here’s how retailers can do beaconing right, and how it has worked for Gamestop.
BlogMay 13, 2016 9:28 AM By Jason Jaynes
While an online store might be driving solid revenue, there’s still a huge potential sales loss due to shopping cart abandonment. A major challenge for ecommerce stores, shopping cart abandonment is when a consumer adds to their cart but never makes it past the checkout line, occurring at a shocking average of more than 68 percent of all shopping sessions. Here are the top 10 tips for converting shopping cart bails into sales.
BlogMay 13, 2016 6:57 AM By Adam Long
If you ask an ecommerce professional to list the most important skills in their industry, writing may not be at the top of the list. But well-written copy is essential to the business, both for describing products and reaching out to customers.
BlogMay 09, 2016 1:51 PM By Gary C. Smith
Even the most efficient multichannel merchant often struggles with managing excess inventory. Common practices such as discounting or liquidation devalue products and undermine sales. And ecommerce makes it easier for shoppers to find cut-rate products. Here are 8 steps to help you avoid the biggest inventory management mistakes and come out on top.
BlogMay 09, 2016 10:16 AM By Kara Surrena
The retail landscape is changing, and the future lies in cross-channel orchestration, as customers expect a seamless experience no matter how, when or where they shop. Are you prepared to deliver this experience as you grow your business?
BlogMay 05, 2016 4:47 PM By Daniela Forte
In recent weeks and months, major retailers have been filing for bankruptcy, closing stores and slashing jobs. See what retailers are rethinking their business.
BlogMay 05, 2016 11:40 AM By Adam Vitarello
While consumerism is alive and well, people are increasingly green-minded. The “circular economy” brings both streams together: Wanting our stuff now while pursuing sustainability. Find out how forward-looking brands are making strides in marrying the two seemingly disparate dynamics.
BlogMay 05, 2016 11:33 AM By Eric Best
Conventional wisdom asks us to accept that big wins come from big investments and while the new retail landscape looks different, it operates by the same rules we’ve been playing by for the past fifty years.