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Blog ARCHIVE

FreshAddress Sends a Holiday Video Greeting  Dec 17, 2014 5:10 PM By Tim Parry

I’m glad this was in my inbox today: FreshAddress made my holiday season a little happier! Did your company do a video Christmas card? Send me a link!

Tell Us Why You’re Joyful This Holiday Season  Dec 17, 2014 4:03 PM By Daniela Forte

Why are you joyful this holiday season? Say it loud in Facebook or Twitter and use the hashtag #OpsSummit. Multichannel Merchant will select 10 people and make a $100 donation in their name to their charity of choice. Check the video for full details.

Breathing Life Back into Your Omnichannel Strategy  Dec 17, 2014 10:53 AM By Fritz Brumder

Keeping consumers consistently engaged with both physical and online stores is especially important come holiday shopping season, see what innovative retailers are turning to get ahead of the game.

How Are You Handling Your Address Data Quality During the Holidays?  Dec 17, 2014 10:17 AM By Cheyanne Ritz

For retailers, that means a lot of addresses in your company’s database. This will lead to a copious amount of deliveries.

FedEx Avoided a Nightmare Before Christmas  Dec 16, 2014 12:12 PM By Tim Parry

By now, everyone has probably heard the news: Post by Multichannel Merchant. All I can say is this: Accidents happen. Thankfully, there were no injuries reported. The packages can be replaced, but lives can’t.

How to Capitalize on the Right SEO and Social Strategies Globally  Dec 15, 2014 2:34 PM By Greig Holbrook

Deciding which search engines are the most important for brand visibility is an important step in your international online strategy. Here are the right SEO and social strategies to implement in the global market.

3 Barriers to Omnichannel Success  Dec 12, 2014 11:49 AM By Yan Krupnik

Approximately one-third of retailers have invested in some level of omnichannel capabilities, but those that haven’t are setting themselves up for failure. Cross-channel features considered a luxury yesterday are a necessity today. So, what’s preventing retailers from omnichannel integration?

How to Win at Mobile This Holiday Season  Dec 11, 2014 3:28 PM By Rick Kenney

It came as no surprise that traffic from tap devices – phones and tablets – was way up this holiday season. Here are three learnings from Cyber Week 2014.

Major Carriers Stay On Top of the Weather with Meteorology Teams  Dec 10, 2014 4:49 PM By Daniela Forte

Given the 2013 holiday shipping debacle, UPS and FedEx have taken great pains to ensure there isn’t a repeat performance this season.

Brands: Get in the Game or Get Played  Dec 10, 2014 11:55 AM By Mark Smith

Marketers, I’ve got news for you: Consumers are on to us. If it wasn’t bad enough that they’re constantly pulled in opposing directions – moving from device to device and channel to channel with essentially unlimited buying options – they’re now learning to beat us at our own games. brands need to get in the game or risk getting played. Here are five tips to get started.






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