CATALOG OUTLOOK REPORT

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MCM Outlook 2012-13 Report: Catalog
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Catalog ARCHIVE

Rental List Selects Are Worth Their Weight in Gold  Sep 10, 2006 8:04 PM By Jim Coogan

Jim Coogan, president of Santa Fe, NM-based consultancy Catalog Marketing Economics, says that it is worthwhile to pay for those extra selection charges to get the most targeted names available from rental lists. After all, the incremental response from taking the best-of-the-best names from a rental list will pay the extra costs of the selects.

Financial Reports: Delia’s, Jos. A. Bank, Cutter & Buck  Sep 08, 2006 6:19 PM By MCM staff

Multititle mailer Delia’s, cataloger/retailer Jos. A. Bank Clothiers, and manufacturer/marketer Cutter & Buck all enjoyed year-over-year sales growth for the quarter

Spiegel Brands Acquires Carabella, A.B. Lambdin  Sep 07, 2006 2:54 AM By Jim Tierney

San Francisco-based private equity firm Golden Gate Capital Corp. has made no secret about its intention of building a billion-dollar family of apparel companies. On Sept. 6 it appeared to have reached its goal.

Essence by Mail Lives On in Ella Starr  Sep 07, 2006 1:55 AM By Tim Parry

New York-based apparel manufacturer Mink Marketing has launched its first catalog. But the new title, Ella Starr, is something of a direct descendant of the now-defunct Essence by Mail.

Sara Lee Completes Hanesbrands Spin-off  Sep 07, 2006 1:27 AM By MCM staff

Food and consumer goods manufacturer/marketer Sara Lee Corp. has completed its spin-off of its apparel business.

Restoration Hardware begets Brocade Home  Sep 01, 2006 9:30 PM By Heather Retzlaff

As part of an ongoing brand extension, Corte Madera, CA-based Restoration Hardware will launch Brocade Home this month with a 64-page catalog. Based in

Footwear mailers step up on the list growth  Sep 01, 2006 9:30 PM By Sherry Chiger

Catalogs that specialize in footwear (as opposed to apparel merchants that include shoes as part of their merchandise mix) account for about 6% of all

Yankee Candle buys, and maybe sells  Sep 01, 2006 9:30 PM By Jim Tierney

The same day that Yankee Candle Co., announced it was acquiring Petaluma, CA-based competitor Illuminations, the South Deerfield, MA-based candles manufacturer/marketer

Smooth Landings  Sep 01, 2006 9:30 PM By Mark Wachen

Landing page optimization is very much in vogue these days. If there were a Billboard chart for hot acronyms, would clearly be rising with a bullet, heading

Buyout for Aramark  Sep 01, 2006 9:30 PM By MCM staff

Aramark Corp., the food services and facilities management firm that also owns a $425 million-plus direct division, has agreed to a $6.3 billion buyout






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