Using Web-Customer Data

| Paul Miller

Customer data captured online can range from `basic registration information’ to details about navigation paths and the most-visited pagesSurgical Supply

systems

| Ernie Schell

Derivative Solutions First it was “disintermediation,” then it was “reintermediation.” The e-supply chain can’t seem to figure out which way it wants

YOUR NEW CUSTOMER

| Diane Cyr

Are multichannel customers different from print catalog customers?The answer is no – and yesWhen it comes to defining the “new” customer, it’s important