Ecommerce & Marketing Trends: What Retailers Need to Know Now for 2014

| Ed Braswell

As we wrap up another year, merchants are now looking into what they can expect for 2014 in the ecommerce world. This article will look back at what was hot in 2013, and what merchants should focus on moving into 2014, including creating targeted, personalized and seamless shopping experience for consumers.

How Effective Promotions Affected Cyber Weekend Sales

| Tim Parry

Ecommerce sales grew considerably over the Thanksgiving and Cyber Monday weekend, and the channel itself took a bigger slice of the pie when compared to in-store revenues. In this video, Adobe Digital Index principal analyst Tamara Gaffney talks about some of the holiday sales trends to date.

Cyber Monday Sales Increase 150% on Smartphones

| MCM Staff

Branding Brand, the mobile commerce platform to top retailers, today announced the results of its Mobile Commerce Index for Cyber Monday, which showed a 150% increase in sales on smartphone-optimized websites.

Apple, Apple Pay, ecommerce, mobile payments, omnichannel, mobile wallet, Google Wallet, iOS 8.1, iOS, iPhone, iPhone 6

Black Friday Mobile Survey Unwraps Consumer Shopping Behaviors

| MCM Staff

Survey Analytics and Ipsos Loyalty conducted a mobile consumer shopping survey to capture customer experience in real-time on Black Friday. While survey findings show 64% of respondents were satisfied with their Black Friday shopping experience, too much holiday cheer left an overwhelmed 66% concerned about their safety while shopping for the best deals.

Adobe Reports Record $2.29 Billion in Cyber Monday Sales

| Tim Parry

Cyber Monday ecommerce sales increased by 16% year-over-year to $2.29 billion, according to online shopping data compiled by Adobe for the Adobe Digital Index 2013. Here’s a look at Adobe’s breakdown of Cyber Monday by the hour, device and social referral traffic.

5 Ways to Improve Site Performance

| Klaus Enzenhofer

This holiday season, businesses must focus extensively on application performance and usability, in order to get users to increase transactions. Compuware has compiled the following five suggestions for improving performance and boosting sales.