The Secret Fix for Mobile App Customer Retention

| Bob Moul

The first step in fixing the mobile app retention problem is acknowledging the situation and understanding why it exists. Few, if any apps are perfect on day one, but the rush to bring an app to market, and an inability to know precisely how audiences will respond, both put pressure on companies to launch apps whether they are ready or not.

MCM Outlook 2013: Ecommerce Research

| MCM Staff

Although merchants acknowledge that ecommerce growth has helped them make their sales, they may not be completely ready to serve the cross-device customer. According to the results of the MCM Outlook 2013 survey, 41.7% of respondents do not have a mobile commerce presence.

NRF Projects Father’s Day Spending Increase

| Daniela Forte

Father’s Day is just around the corner and consumers are planning to spend a little more on dad this year, according to a press release by the National Retail Federation. In a spending survey conducted by BIGInsight, the average person will spend $119.84 on Father’s Day gifts this year.

Smartphones and Tablets See Rapid Growth

| Daniela Forte

Tablet Penetration in the U.S. Grows by 47% Since 2012 Smartphones Now Owned by A Majority of Online Americans. Tablet ownership as of May 2013 is closing in on a majority of Americans who are online, 8 to 64, across the United States…

Mcommerce To Jump 25% by 2017

| Daniela Forte

In 2017, it is expected that 72% of all mobile retail sales will be done on tablets. Today, 15% of all online commerce will be conducted on mobile commerce, but that share is expected to reach 25% by 2017, according to this infographic by eMarketer.