NRF Projects Father’s Day Spending Increase

| Daniela Forte

Father’s Day is just around the corner and consumers are planning to spend a little more on dad this year, according to a press release by the National Retail Federation. In a spending survey conducted by BIGInsight, the average person will spend $119.84 on Father’s Day gifts this year.

Smartphones and Tablets See Rapid Growth

| Daniela Forte

Tablet Penetration in the U.S. Grows by 47% Since 2012 Smartphones Now Owned by A Majority of Online Americans. Tablet ownership as of May 2013 is closing in on a majority of Americans who are online, 8 to 64, across the United States…

Mcommerce To Jump 25% by 2017

| Daniela Forte

In 2017, it is expected that 72% of all mobile retail sales will be done on tablets. Today, 15% of all online commerce will be conducted on mobile commerce, but that share is expected to reach 25% by 2017, according to this infographic by eMarketer.

How to Snag the Mobile Shopper

| Erin Lynch

While more and more consumers are researching products and comparing prices on their mobile devices most showroomers are not using their device to finalize a purchase.

Mobile Marketing Set to Hit $400 Billion by 2015

| Erin Lynch

The mobile marketing ecosystem generated $139 billion of incremental output to the U.S. economy in 2012, a significant surge from $48 billion in net sales previously reported in 2010. Over the next five years, this figure is set to skyrocket to $400 billion representing an annual growth rate of 52%.