I Showroomed
I’ve probably done it a million times, but I never knew what I was actually doing or better yet that there was a term for what I was doing. When … Continue Reading →
Ecommerce
New Aritzia Ecommerce Site to Augment In-store Experience
Acquity Group has launched of Aritzia.com for fashion retailer Aritzia. The new website complements Aritzia’s broad brick-and-mortar presence and delivers a compelling digital experience to the company’s fashion-savvy shoppers.
Wayfair.com Joins Pinterest Bandwagon With New Clipboard Feature
It seems lately many merchants are joining the Pinterest bandwagon. I was recently on the online furniture company Wayfair.com’s website. I have to admit I was looking at furniture pieces I would want … Continue Reading →
Amazon’s Cure to Short-Term Thinking in Business
Jim Tompkins, CEO of Tompkins International, explores the main symptoms associated with the current plague of short-term thinking, how companies can begin growing again, and how the “Amazon Cure” and Jeff Bezos’ focus on innovation and investment help create long-term value.
Purchases Made From Mobile Devices Climbing Steadily
By the end of 2012, approximately 20% of all ecommerce sessions originated from mobile devices — smartphones and tablets. Projections say that level of consumer activity will increase steadily over … Continue Reading →
Fraud Management Tools Have Several Benefits
Fraud management tools have several benefits, according to a whitepaper by FirstData. For example, fraud management tools allow merchants to quickly adjust their scoring and resolution parameters in order to … Continue Reading →
Returns Fraud Hurting Online Retailers
The increase is due to several factors, including the impact of lost and/or stolen merchandise on the company’s bottom line and post-fraud costs from customer attrition.
Same-day Delivery Might Not for Everyone
Amazon, Google, and eBay are striving towards national same-day delivery fulfillment, but the shipping option might not be the perfect decision for every retailer, according to Shop.org. In the “Same-day … Continue Reading →
Get Moving on Your Mobile Friendly Site
Opportunities for mobile-friendly sites are growing larger every day. Mobile traffic in 2012 alone made up 10% of all Internet use the world over, according to an infographic on GetElastic.com.
Showrooming Most Popular Smartphone Use
The Federal Reserve Board’s March 2013 Consumers and Mobile Financial Services report, found that consumers would prefer to use their smartphones for showrooming above anything else.