Data on Multi-Device Customer Journeys Yields Benefits for Retailers

| Daniela Forte

More consumers today are beginning their online shopping on one device and moving to another before completing a purchase. In fact, studies have found multi-device journeys represent anywhere from 41% and 65% of all online purchases. See what this study by Monetate revealed about what the customer prefers across devices.

Walmart Whistleblower Claims Ecommerce Results Overstated

| Mike O'Brien

A former director of business development for Walmart claims in a lawsuit the company skirted rules and published misleading results that helped to inflate its ecommerce numbers, according to Bloomberg. Walmart denies the claims and said it will vigorously defend itself.

Toys R Us to Close All U.S. Stores

| Daniela Forte

Toys R Us announced it is closing or selling all of its more than 800 stores across the U.S. CNBC reported that the company is working out a plan to save at least 200 stores from going dark if it can find a buyer. Here is what caused the demise of yet another big-box retailer.

Re-Establishing IT Principles in a Unified Commerce World

| Rick Amari

Retailers need to not only reinvent their strategy to meet consumer expectations, but have to reconcile and implement new technology to meet the demands of unified commerce. Here are steps they can take to create a roadmap for connecting legacy and new technology that drives an effective unified commerce approach.

Omnichannel, Mobile Help Boost Abercrombie & Fitch in Q4

| Mike O'Brien

Abercrombie & Fitch reported a strong fourth quarter of 2017, returning to positive comp territory, besting revenue and profit estimates, right-sizing its store footprint, increasing direct sales and continuing integration of its omnichannel initiatives.

How Brands Can Succeed At Cross-Border In the Age of Amazon

| Ahmed Naiem

Retailers cannot ignore the force that is Amazon, because they’ve been a game changer in the world of ecommerce, making their name synonymous with online shopping. But are shoppers in other markets getting the same outstanding customer experience that millions of loyal Prime members in the U.S. have come to expect? Here are tips on how merchants can capitalize on Amazon’s weaknesses in cross-border ecommerce by differentiating after the click.

How Web and Mobile Come Together in the Customer Journey

| Bart Mroz

The rise of ecommerce has led to the creation of millions of online shops, and many brick-and-mortar stores are taking a cue from those success stories and expanding their online presence. These are a few ideas to help you connect the ecommerce dots across multiple platforms.

Nordstrom Partners with Anthropologie on New Home Products

| Daniela Forte

Nordstrom is partnering with Anthropologie to introduce home products line in 15 of their retail locations and on Nordstrom.com beginning March 19. The collaboration is part of a larger trend of partnerships between retailers, sometimes those in competition with each other.