Camping World Holdings, Inc. a network of RV-centric and outdoor retail locations announced plans to purchase Erehwon Mountain Outfitter, a Midwest specialty retailer of outdoor gear and apparel. Here is how the acquisition between these two companies allows Camping World to further their commitment to omnichannel.
The rapid evolution of ecommerce has allowed retailers to think outside the box when it comes to providing customers a memorable shopping experience. One such way is through augmented reality, which is changing the way shoppers are shopping online. Here is what you need to know about augmented reality and what it could mean for your business.
This year, shoppers pulled their holiday digital spending earlier than ever, marking a massive shift. Instead of waiting for Black Friday and Cyber Monday deals to hit, they started the Wednesday before Thanksgiving to get a jump on holiday shopping and that momentum carried on throughout the weekend.
In an effort to increase upsell to its most loyal customers, Birchbox has revamped its mobile app after looking at the metrics and finding some of its most engaged customers were using it. Learn about some of the app features that offer a more personalized experience for the subscription service’s mobile customers.
Ecommerce customers expect 24×7 service across email, chat, call, and social media. Online shopping today means your customers can be anywhere and reach out to you at any time with questions about a purchase, shipping or credit card issues. Here are a few tips that will help keep communication open between the customer and retailer.