Can Retail Brands Grow in the Age of Amazon?

| Stefan Weitz

Retailers of all shapes and sizes are struggling to survive in the era of Amazon. Find out in which key areas retailers are falling short and why Amazon is capturing nearly half of every dollar spent online.

3 Dangers of Affiliate Marketing and How to Avoid Them

| Robert Glazer

The affiliate industry is nuanced. There are many players, layers, and moving parts. While some of these nuances are what make the affiliate model unique and valuable, such as connecting compensation to outcomes, there are others that are less desirable. Here are three dangers of affiliate marketing to look out for.

Google Launches Purchases on Google Program

| Daniela Forte

Google has launched its Purchases on Google program, allowing merchants that sell on Google to have a call to action in the search engine results page. See how users can benefit from this program and what it means for Google.

Omnichannel Essentials for Ecommerce Success in China

| Franklin Chu

China is a hot market for U.S. ecommerce sellers, with nearly 1.4 billion consumers who are tech-savvy, increasingly affluent and ravenous for American products. Taking a cross-border approach to the market reduces the risk and cost. Here are 5 tips to help you create ecommerce success in China.