Alex and Ani, best known for its expandable charm bracelets and other jewelry pieces that promote positive energy, has quickly become a household name among young women. And its growth continues to move at a rapid pace.
With a seemingly endless supply of emerging sales channels, retailers that limit themselves to a single point of sale are at a dire disadvantage and all but a precious few have recognized the importance of digital sales.
Building on Old Navy’s recent debut in mainland China and Gap’s growing store base in the world’s second largest apparel market, Gap Inc. highlighted China as its largest growth initiative, where it expects sales to reach $1 billion in three years.
In order to become what it is calling “a customer-centric business” and to improve the customer experience in-store and online, Toys R Us laid out several initiatives for 2014 that it hopes will improve the company’s operational performance.