Reserve online, pickup in store (ROPIS) is a huge missed opportunity, especially for retailers who are selling oversized items, products that require a certain fit or other high-end, expensive goods. More retailers need to be exploring ROPIS as an option to drive omnichannel sales. Here are several benefits.
Another peak holiday season is in the books and ecommerce and operations professionals are evaluating how well their fulfillment processes performed during the most challenging and important time of the year. A key success factor is establishing good project management in advance to mitigate challenges that arise.
As merchants search for ways to contend with the behemoth of Amazon – which accounted for about half of ecommerce sales in 2017 – many are focusing on the last mile, returns and outsourcing to battle back. This MCM Outlook report, based on our annual survey of Multichannel Merchant readers, looks at trends and stats in all three areas.