Optoro co-founders feature

Optoro Raises $25M, Led By Zebra Technologies

| Mike O'Brien

Optoro, provider of returns services for retail and ecommerce, has raised $25 million in a funding round led by Zebra Technologies, whose handheld scanning devices run Optoro software for processing returns in store and in warehouses, giving Optoro access to Zebra’s large customer base (photo credit: The Wilson Post)

returns process

Fulfillment Workers Deserve a Reliable Returns Process

| Eric Allais

Given the tight labor market and climbing ecommerce order volumes, planning ahead has never been more fundamental. Like any fulfillment center function, your returns process can impact employee retention. Here’s how you can make your organization more attractive for current and future employees.

project44 convey feature

project44 Acquires Convey, Gains Last Mile Strength

| Mike O'Brien

project44 has acquired Convey for $255 million to create an end-to-end supply chain visibility solution, marrying up the latter’s expertise in last mile to complement its focus up the chain in first and middle mile and all modes of freight, in both B2B and direct-to-consumer realms.

Ecommerce 3PLs: Sorting Posers from Pros

| Kamran Iqbal

With peak season upon us, vetting prospective ecommerce 3PLs should focus on their ability to execute under peak conditions. While some may be good at a few aspects of ecommerce operations, the ability to scale up is crucial, and doing so end to end is a rare quality indeed. Here’s how to separate the 3PL posers from the pros.

The outsourcers who can truly do it all according to each brand’s requirements are the real pros. 3PLs that can’t do it all – at scale – are just posers.

Ecommerce Returns, the New Sales Tool

| Mo Cheema

How can retailers leverage costly ecommerce returns into a sales tool? It’s an interesting question, given how retailers wrestle with the avalanche of costly returns. Some have remade returns into a customer loyalty campaign, while tech-savvy companies are taking the returns experience to the next level with AI and computer vision.

Here is a look at the building blocks that have enabled retailers to turn a negative experience into a positive opportunity for additional sales.

Retailers Viewing Returns Through the Lens of Strategy

| Mike O'Brien

If the past year has taught us anything, it’s this: Retailers can no longer afford to view returns as a cost of doing business, but instead need to make it a key business strategy driving customer loyalty. Successful retailers are enhancing their returns policies and solutions to make returns a differentiator.

Are Your Ecommerce Returns Creating Non-Returners?

| Dan Nevin

Is your ecommerce returns process preventing customers from returning items – and thus not returning to shop with you again? The answer might be yes. Returns provide the ability to drive repeat purchases, if done right. Make sure your returns processes support this, and don’t instead create non-returners. 

How Data Addresses Unavoidable and Avoidable Returns

| Ken Fleming

With the imperative to reduce returns shipping costs, it’s no wonder SMB fulfillment teams increasingly look for data trends. Patterns can help identify recurring fulfillment errors, which can be eliminated to help reduce avoidable returns. But as the stakes continue to rise, how do you address “unavoidable” returns?

Holiday Returns Cost Expected to Double

| Mike O'Brien

After the explosion in holiday ecommerce, comes the flood of holiday returns, expected to cost retailers $1.1 billion, twice what it did in 2020, according to data from Narvar. goTRG and Returnly both said Dec. 26 was the peak day for consumers to initiate returns. UPS traditionally lists Jan. 2 as peak returns day for transit of returns.

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International Parcel Shipping Provider Passport Raises $12M

| Mike O'Brien

Passport, a provider of international parcel shipping services, has raised $12 million in a Series A round to build out its parcel supply chain network for ecommerce and DTC brands. Funding for the round was secured by M13 and included participation from Resolute Ventures, Precursor, Kleiner Perkins, RiverPark and Republic.