How to Avoid Getting “Amazoned” This Holiday Season

| Justin Bougher

This holiday season, retailers will feel the full effects of the omnichannel customer journey focus. Customers expect a seamless path to purchase and in order to compete with the likes of Amazon, retailers need to deliver. Here are several ways retailers can compete with Amazon this holiday season and provide the best customer experience.

B2B ecommerce, B2B marketing, B2C ecommerce, B2C marketing, ecommerce, ecommerce website, personalization, website personalization, product personalization

Perfecting Your B2B Ecommerce Platform

| Maria Pergolino

Proficient machine learning technology can help B2B merchants perfect their ecommerce platform. Here are several ways machine learning technology can help you build a successful B2B ecommerce system.

Merchandising in Multiple Sales Channels

| Steve Weber

In order to maximize sales in all of your channels, yet maintain a consistent brand experience, it is important for multichannel merchants to understand the best ways to develop channel-specific content. Here are several ways to develop channel-specific content for your brand.

5-Year-Old Boy Hits Bullseye With Amazon Purchase

| Tim Parry

My wife and I never worried about our son actually making a purchase, since navigating checkouts could be a daunting task for a 5-year-old and he also doesn’t have access to our credit card numbers or PayPal account. But since Amazon introduced 1-click ordering, William managed to order himself a Toy Story Deluxe Bullseye Figure… Let this be a lesson.

Dragon Boat

Ditch Amazon: The Reason Many Retailers Are Leaving

| Mike DeFabis

Is Amazon losing brands? It certainly looks that way as more brands opt to leave Amazon as a sales channel. Brands like Birkenstock and a growing list of others are opting out of Amazon. Find out why merchants are leaving and what it will mean for the marketplace giant.

Flipkart Acquires Online Fashion Store Jabong

| Tim Parry

According to Flipkart’s Facebook page, the Indian ecommerce marketplace is “in a relationship” with Jabong. And it’s not complicated: Flipkart-owned Myntra Designs has agreed to buy Rocket Internet-backed online fashion retailer Jabong for $70 million in cash.

Amazon Prime Air to test Drone Delivery in the UK

| Mike O'Brien

As it continues to hit roadblocks in the U.S., Amazon has announced a partnership with the UK government to experiment with drone delivery of small parcels through its Amazon Prime Air unit. Meantime 7-11 has beaten Amazon to the punch, delivering Slurpees and other essential items to a family in Reno, NV in the first U.S. commercial drone delivery.