The State of the Catalog is Alive and Well

| Daniela Forte

While branding remains the top function for catalog, innovative merchants are leveraging their catalogs to drive customers online and provide inspiration through imagery. In this report by Multichannel Merchant, find out why the catalog is still an important marketing tool for merchants.

Omnichannel Investments Pay Off for Brick-and-Mortar Retailers

| Erik Morton

While things look dire in physical retail, investments in omnichannel are paying off for some traditional retailers. There are similarities in the playbook across a diverse group of companies, including aligning physical stores with the ecommerce channel, investing in private brands, and aggressively expanding product assortment. See how some of the leaders are staying ahead of the curve.