Creating a Cross-Border Strategy Is Not Easy… Just Ask Target

| Tim Parry

One of the best avenues for growth for retailers is to go cross-border, and open up a new market altogether, said Tim Hood, the Global Vice President, Strategy and Technology, Retail Industry Business Unit at SAP SE. But coming up with a cross-border strategy is not an easy task… Just ask Target…

SAP to Acquire SeeWhy

| MCM Staff

SAP AG announced plans to acquire SeeWhy, the market-leading provider of cloud-based behavioral target marketing solutions to help businesses increase customer engagement and drive revenues.

Using Big Data to Your Advantage

| Daniela Forte

With Big Data all the buzz these days, merchants are have the opportunity to make real what was once too costly or visionary to achieve a possibility, especially with the use of innovative analytics solutions, according to an infographic by SAP.

SAP to Acquire hybris

| Erin Lynch

In what SAP is calling an effort to deliver the next-generation ecommerce platform, the software firm has announced plans to acquire the Swiss-based omnichannel technology company hybris.