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MULTICHANNEL MERCHANT » DATA & ANALYTICS
Data & AnalyticsAug 12, 2013 8:29 AM By Richard Harris
Even though a decade has past since most retailers became multichannel, the majority still don’t have a good way to track customers across channels. One of the biggest problems is the offline “data hole.” Where online transactions require customers to identify themselves, the same is not true offline.
Data & AnalyticsJul 30, 2013 12:22 PM By Daniela Forte
It’s that time of year again, back-to-school, and according to the National Retail Federation families with school-age children will spend less this year.
Data & AnalyticsJul 29, 2013 8:38 PM By Don DeLoach
The connection between social networks and purchasing behavior is becoming increasingly strong. Reports continue to show that social media engagement drives both online and in-store sales, making it more important than ever for retailers to derive actionable insight from social data.
Data & AnalyticsJul 24, 2013 11:01 AM By Del Williams
A growing number of direct to customer merchants, including National Ropers Supply, April Cornell and Crestline, are finding that supplementing full-sized catalogs with mini catalogs can help them do business more cost effectively while improving key metrics such as response rate.
Data & AnalyticsJul 23, 2013 10:30 AM By Bob Webb
Anyone who has ever been responsible for ensuring that the right number of contact center agents are in their seats at the right time can tell you that producing an accurate schedule can be complex. If you are experiencing pain points in trying to produce an accurate forecast, you need a strategy that will help ensure you are maximizing available agents with call demand.
Data & AnalyticsJul 16, 2013 10:06 AM By Erin Lynch
Slow moving inventory is an issue that retailers never want to have, but more likely than not, will. But that doesn’t mean you have to let slow moving inventory collect dust. Here are a few things you can do to either turn a profit or gain valuable customer appreciation.
Data & AnalyticsJul 12, 2013 11:02 AM By Daniela Forte
Customer acquisition via email marketing has magnified since 2009. According to Custora’s report “E-Commerce Customer Acquisition Snapshot” the channel grew from 0.88% of customers acquired in 2009 to 6.84% in 2013.
Data & AnalyticsJul 09, 2013 2:13 PM By Erin Lynch
Retailers will get some good news at the start of the back-to-school season as ShopperTrak said it expects to see an increase in retail sales 4.3% compared to August 2012.
Data & AnalyticsJul 02, 2013 3:17 PM By Erin Lynch
Logging on a retail site should be fast, easy, and stress-free but it can be more of a juggling act for consumers who can’t remember their passwords and ultimately leaving a site. In fact, according to a recent survey, of those users who do not remember their information, 70% will leave. But retailers and shoppers found a new and faster way to stay engaged: the social login.
Data & AnalyticsJul 02, 2013 12:12 PM By Daniela Forte
There are five key data points to consider with the B2B buyers journey, according to this infographic by Madison Logic. A couple of key points, according to the infographic are that 50% of leads are qualified but not yet ready to buy, only 25% of leads are legitimate and should advance to sales.