Channel Integration ARCHIVE

Tough Second Quarter for Struggling Sears  Aug 18, 2012 2:19 AM By Jim Tierney

Second-quarter sales for struggling Sears Holdings Corp. dropped 6.6%, to $9.46 billion, down from $10.13 for the same period last year.

How to Deliver the Perfect Crosschannel Experience  Aug 16, 2012 12:00 AM By Larry Kavanagh

The combination of marketing and transaction channels creates hundreds of ways a shopper can get lost, confused, or frustrated, which means that you lose the sale. Spend some time preparing a better crosschannel experience and you

Rue La La: Call Me, Maybe  Aug 15, 2012 10:40 PM By Erin Lynch

Rue La La took to Twitter this morning to spread the word about its Instagram site by using the lyrics to the No. 1 song in America right now, “Call Me Maybe” by Carly Rae Jepson. This will definitely grab shoppers’ attention.

Second Quarter Numbers Grim for J.C. Penney  Aug 14, 2012 3:42 AM By Jim Tierney

J.C. Penney posted a forgettable second quarter, fiscally speaking.

Amazon 2Q Sales Up, Profits Down  Jul 28, 2012 2:06 AM By Tim Parry said its sales for the second quarter, which ended June 30, were up 29%. But the etailer expects to have an operating loss of between $50 million and $350 million next quarter. Here’s why.

To Spin-off or Not to Spin-Off, That is the Question  Jul 23, 2012 10:58 PM By Jim Tierney

For intimate apparel merchant Bare Necessities, spin-off titles have been a successful venture. Bare Necessities launched BarePlus by Bare Necessities at in February with a big public relations blitz.

J.C. Penney: The Ron Johnson Era  Jul 17, 2012 12:50 AM By MCM staff


All Signs Lead to Amazon Offering Same-Day Delivery  Jul 15, 2012 8:29 PM By MCM staff

Mom and pop retailers can take some lessons from their ecommerce counterparts about how to compete against From our perspective at Multichannel Merchant, retailers can compete with Amazon if they take the following 10 steps.

10 Tips for Meeting Cross-channel Customer Expectations  Jun 30, 2012 2:22 AM By Fred Takavitz


Why You Need to Plan Your Holiday Marketing in July  Jun 28, 2012 10:26 PM By Jim Davidson

Even though July is months before the full roar of the holiday season, this is the time to kick off your planning for some of the potentially most time consuming tasks. Understanding which tasks benefit most from early planning will help ensure you move into the holiday season with your plan ready and a fully checked off to-do list.

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