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Channel Integration ARCHIVE

Case Study: Orvis Moves to Multichannel Media Production System  Dec 01, 2012 10:30 AM By Karlene Lukovitz

As technology, sales channels, and competition grow, retailers are looking for more efficient ways to not only market the company and products but also to manage workflow and increase productivity in a much more timely manner. One such company is Orvis, who shares its story on the implementation process of Comosoft

How Ecommerce Sales Helped Black Friday Weekend Soar  Nov 30, 2012 11:22 PM By MCM staff

 

Many Merchants Support White House Retail Report  Nov 27, 2012 2:34 AM By Jim Tierney

Many merchants and retail organizations have rallied together in support of a new White House report that documents the severe impact on the retail industry if tax cuts are not extended to middle-class families in 2013.

MLB.com Shop Experience is Easy Like Cyber Monday  Nov 27, 2012 12:57 AM By Tim Parry

Baseball is a big sport, but you need tiny little fingers to navigate the MLB.com Shop on an iPad. The left-hand nav and the dropdowns are tough to maneuver if you have fat fingers, or are just clumsy like me. But once I got to where I wanted to be

2012 Warehouse Management Systems Roundup  Nov 27, 2012 12:54 AM By Curt Barry

Here’s the most comprehensive guide to Warehouse Management Systems that serve direct-to-customer fulfillment locations. You’ll find not only a comprehensive list, but comprehensive data about theses systems and the companies that manufacture and support them. You’ll learn about staffing, customer demographics, functionality, systems integration, and more.

Coupon Search Engine Sees 23% Traffic Jump on Black Friday  Nov 26, 2012 10:28 PM By MCM staff

ShopAtHome.com, the largest coupon search engine that connects upwards of 12 million consumers each month to the best deals and cash back savings, today released its Black Friday 2012 Special Report. The report compares 2011 and 2012 user data and found a marked increase in online shopping and deal hunting this Black Friday.

Search Advertising Registers 31% Rise on Black Friday  Nov 26, 2012 7:28 PM By MCM staff

Black Friday online sales driven by search advertising registered a 31% year-over-year increase, according to search engine marketing firm NetElixir.

NRF: Black Friday Weekend Spending Rises 12.7%  Nov 25, 2012 11:33 PM By Tim Parry

Total Black Friday weekend spending online and in store reached an estimated $59.1 billion, up 12.7% from $52.4 billion last Black Friday weekend, according to a National Retail Federation survey conducted by BIGinsight.

Why Your Email Marketing Needs Power-Packed Data  Nov 20, 2012 1:08 AM By Jim Davidson

Email presents many opportunities to speak directly to your customers. And since marketers have been at it for a while, it also offers ease of entry. But here’s why email

How to Excel in the Holiday Season Ecommerce Frenzy  Nov 16, 2012 9:32 PM By Scott LiPera

The best laid plans at times fall short without timely feedback loops using real-time data paired with rapid decision-making. Even top Internet Retailers struggle to map adequate bandwidth, resources and skillsets at critical holiday season. Many ecommerce companies have found an answer, they partner with knowledge processing outsourcing companies (KPOs).






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