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Marketplaces ARCHIVE

Experts Say AmazonSupply Will Change B-to-B Ecommerce  Apr 26, 2012 12:42 AM By Tim Parry

Amazon.com’s launch of its business-to-business marketplace has the potential to alter the landscape for b-to-b merchants. But while some industry experts see the launch of AmazonSupply.com as an all-out game-changer for b-to-b merchants, others see Amazon’s entry as an added plus for b-to-b sellers.

Managing Catalog Content on Your B-to-B Ecommerce Site  Apr 21, 2012 12:10 AM By Bill Onion

If you

Catalogs Are Morphing into “Megalogs”  Apr 16, 2012 6:59 AM By Glenda Shasho Jones

Catalogs are no longer just direct-selling tools: They drive web and store traffic, are a channel between technologies and, perhaps most important, communicate and build brand.

Statlistics Forms “Strategic Alliance” with L.I.S.T.  Apr 11, 2012 8:03 PM By MCM staff

List management and brokerage firm Statlistics has recently joined forces in a “strategic alliance” with L.I.S.T. Incorporated and L.I.S.T. Westchester, according to a press release issued by Stalistics.

4 Liquidation Tips for Slow-Moving Merchandise  Apr 06, 2012 10:13 PM By Matt Konkle

There are a variety of liquidation methods that work depending on the retailer

Best Practices for Up-selling and Cross-selling in the Contact Center  Mar 28, 2012 3:22 AM By Kathleen Peterson

Cross-selling and up-selling initiatives have existed in the contact center industry for a very long time and implemented with varying levels of success. Perhaps it is time to consider the “best practices” most often neglected in these initiatives

3 Tips to Capitalize on Digital Marketing Changes  Mar 13, 2012 9:21 PM By MCM staff

Keeping up with change in digital marketing is never easy, but the emergence of social advertising as a widely accepted marketing tactic, the power of tablets and their users, and the increasing sophistication of search marketers has accelerated change even further. With some powerful trends taking shape over the last year, opportunity abounds for marketers who proactively embrace change to lead the pack. Multichannel merchants should put the following three tips at the top of their priority list.

5 Ways Small- and Mid-sized Merchants Can Compete with Large Merchants  Feb 18, 2012 1:25 AM By Fred Lizza

Jacque Pelletier, founder of Fashion Connection, says that the ability to manage his inventory across multiple platforms has helped the business flourish and differentiate itself from local brick-and-mortar competitors. Additionally, the Fashion Connection, is looking ahead and readying themselves to take on bigger challenges such as mobile commerce.

How to Choose the Right Comparison Shopping Engines  Feb 15, 2012 8:37 PM By MCM staff

Comparison shopping engines can be a great addition to your marketing portfolio. There are a number of engines to choose from, but mak

Publisher’s Note: Fulfilling Our Promises  Dec 14, 2011 10:30 PM By MCM staff

at this time of year, the true superheroes of the season may well be the operations and fulfillment folks






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