Offering a loyalty program for consumers who shop with you online or in a traditional store is not the only way to engage with your customers and gain additional sales. It can also happen when shoppers visit your site through apps. Take a look at how some companies gained a boost in conversions after taking part in a loyalty program with the CoffeeTable app.
Gap has announced that it has acquired INTERMIX, a multi-brand retailer, for $130 million. Gap hopes the new addition to its portfolio will help them compete in the luxury market.
As the White House and Congress reach an agreement to stop the nation from falling off the fiscal cliff, the National Retail Federation cautions that more needs to be done in order to protect consumers and businesses.
Mobile messaging analytics, as part of a well-thought out mobile marketing strategy, can help brands and retailers gain actionable business intelligence. They can then use that data to craft push, SMS and mobile email messages that are relevant, add value and are selectively timed.
Best Buy has removed the email contact from its customer service page. The company says the decision was based on consumer feedback, but others feel like it was based on poor performance.
Just in time for Christmas, the U.S. Postal Service is teaming up with 1-800-Flowers in San Francisco to offer same-day delivery services. The test fulfillment option should run for about a year in the city, but the postal service is confident it could bring the fast shipping option to other metro areas.
FedEx reported a 12% profit loss in its second quarter. The shipping company said the decline is due in part to Superstorm Sandy that paralyzed much of the East Coast this fall. Although FedEx saw a profit loss last quarter, the Memphis-based company said it expects to see a record setting holiday season.
While various shipping options such as same-day delivery and in-store pickup are becoming common place for many retailers, the concepts are beginning to change the way consumers shop. Here are a few tips from Shop.org on how to master your fulfillment options to best meet your customers needs.
Consumers are craving speed when it comes to shopping with their mobile phone or conducting in-store research, according to a new study conducted by Moosylvania, and retailers need to be ready to oblige.
Multichannel Merchant Associate Editor Erin Lynch details her experience of returning an in store item after a mobile purchase on Cyber Monday using Old Navy