Email ARCHIVE

Old Navy Stands Out with Mobile Shopping  Nov 27, 2012 12:16 AM By Erin Lynch

This was the easiest shopping experience I have ever had on a mobile device. It took all of about five minutes from the moment I clicked on the email promotion to getting an order confirmation in my inbox. The only downside was attempting to type in my credit card information in the small fields.

Harry & David Hangs on Cyber Monday  Nov 26, 2012 11:58 PM By Tim Parry

Placing an order with Harry & David was as simple as you could expect. Getting a reminder that I haven’t completed my order was not. I signed in and purposely abandoned my cart with hopes Harry & David would send me some sort of reminder to buy. But that has not happened.

Slow Loading Pages Makes ZAGG a Drag  Nov 26, 2012 9:44 PM By Erin Lynch

The mobile shopping experience from ZAGG was difficult and bothersome. All landing pages took several minutes to load or didn

Baudville Acquires hi5 Recognition  Nov 22, 2012 12:49 AM By Jim Tierney

B2B merchant Baudville, which specializes in employee recognition products, has acquired a majority stake in hi5 Recognition

Surveys Show Conflicting Black Friday and Cyber Monday Projections  Nov 21, 2012 9:46 PM By MCM staff

As Black Friday and Cyber Monday shopping surveys roll across the wires, it

How to Combat Showrooming in Your Store  Nov 20, 2012 9:16 PM By Erin Lynch

Like it or not, showrooming is happening and it is here to stay but that doesn

Why Your Email Marketing Needs Power-Packed Data  Nov 20, 2012 1:08 AM By Jim Davidson

Email presents many opportunities to speak directly to your customers. And since marketers have been at it for a while, it also offers ease of entry. But here’s why email

Macy’s Under Pressure to Dump Trump  Nov 19, 2012 9:28 PM By Erin Lynch

What do you do when over a half a million people petition your store demanding the removal of the Donald Trump brand from your store because of

Retailers Facing Backlash from Workers Over Holiday Hours  Nov 16, 2012 10:17 PM By Erin Lynch

As more and more retailers push up their holiday shopping hours from Black Friday to Thanksgiving Day, employees are firing back with protests and petitions. Although opening stores earlier can mean an increase in sales, retailers consider it can also be a source of anger for employees.

Using Free Shipping to Compete with Big Box Retailers  Nov 16, 2012 7:56 PM By Fred Lizza

Free shipping is a great way for small retailers to attract new and repeat customers, and ensure that they enjoy strong sales during the holidays and throughout the year. But when some retailers pulled back on free shipping deals, average order values declined and they experienced negative growth versus a year ago. Here’s why free shipping will help you compete with the big box retailers this holiday season.






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