Over 30% of Consumers Worried About Privacy with Loyalty Programs

Oct 28, 2013 2:48 PM  By

Nearly a third of consumers are worried about the safety of their personal information in loyalty programs (via PR Newswire)

Download image Mintel. (PRNewsFoto/Mintel) CHICAGO, Oct. 28, 2013 /PRNewswire/ — Enrollment in loyalty programs is on the rise across all retail categories, but soaring participation in retailer loyalty programs does not necessarily translate to ‘genuine…