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MULTICHANNEL MERCHANT » MARKETING
MarketingNov 15, 2014 8:58 PM By MCM Staff
GENCO Marketplace, America’s largest wholesaler of retailer returns, has made major improvements to GENCOMarketplace.com, its flagship B2B website. Here’s a look at the enhancements.
MarketingNov 14, 2014 1:42 PM By Tim Parry
Balancing the logistics and creativity required for effective B2B email marketing is both a science and an art. In this video, you’ll discover proven strategies for running successful B2B lead-generation campaigns.
MarketingNov 14, 2014 12:00 PM By Tim Parry
Alibaba-owned ecommerce marketplace 11 Main has unveiled its new mobile shopping applications for iPhone, iPod touch and Android, and added that an iPad version coming later this year. Here’s how 11 Main says its apps will provide a better mobile user experience.
MarketingNov 13, 2014 4:53 PM By Tim Parry
As another year is coming to a close, marketers are approaching the peak shopping season, bringing abundant opportunity to engage audiences with high intent. Kenshoo has put together “The 12 Tips of Christmas” to guide your sleigh this season and produce optimal results across your search and social marketing campaigns.
MarketingNov 12, 2014 1:15 PM By Anees Merchant
Here are six ways to examine the needs and behaviors of your target audiences and consider incorporating these tactics into your holiday strategy to help convert more followers into customers.
MarketingNov 12, 2014 11:12 AM By Adam Forrest
It’s the time of the year when retailers start running the holiday programs that has been in the works for months. Here are the top five trend predictions for the holiday shopping season.
MarketingNov 12, 2014 10:46 AM By Daniela Forte
Tonzof Inc., launched its official website and marketplace, Tonzof.com. See what plans the company has in place moving forward.
MarketingNov 11, 2014 2:03 PM By Mike O'Brien
While Chinese ecommerce giant Alibaba reported that Singles Day 2014 – 11.11 – the world’s largest shopping day, brought in more than $9.3 billion in sales, up 62% from 2013, the global phenomenon has yet to make a significant impact in the U.S.
MarketingNov 05, 2014 4:40 PM By Daniela Forte
Jewelry and accessories retailer Alex and Ani saw a 73% lift in monthly email revenue and 36% lift in monthly revenue through using abandoned cart emails.
MarketingNov 03, 2014 3:06 PM By Mike O'Brien
In its never-ending ecommerce battle with rival Amazon, Walmart announced the availability of free shipping on its top 100 gifts, as selected by its buyers, through Dec. 20.