MULTICHANNEL MERCHANT » MARKETING
Following a week of speculation over the authenticity of American Eagle Outfitters’ first canine fashion line, the brand revealed that American Beagle Outfitters will become a reality.
To stay competitive, you must learn how to use these customer- and tech-driven megatrends to your advantage.
The White House is up in arms over the David Ortiz selfie. Something about President Barack Obama’s image not permitted for use in a commercial campaign. But what’s good for Samsung’s PR department is, hopefully, good for Multichannel Merchant’s SEO.
Dollar Shave Club saw a significant boost in conversions when it made performance improvements to its mobile and website platforms.
Best Buy is dying for me to pick up my order. They let me know via email that the order is about to be cancelled… even though I have about 72 hours to get to the Trumbull, CT store to pick it up. I’ll admit it. Picking this item up was the furthest thing from […]
Watch this video and learn how a solid content management strategy helped BrickHouse Security’s traffic increase 75%, transactions increase 49%, and revenues rise 29%.
Social Annex surveyed over 100 marketing executives, asking about their social marketing strategies for this year. They’ve compiled the responses and found some interesting results.
The partnership model is one that is new to the agency and launches an innovative approach to committing Razorfish to the growth of Peet’s ecommerce business.
SuperAwesome and LEGO have announced that they are partnering to launch the LEGO Mixels digital campaign across SuperAwesome’s multi-channel kids and teens marketing platform.
Fabness is using ShopSocially to convert its website visitors into genuine Facebook fans. Here’s why they are converting at a rate of 33.28%, resulting in positive social media ROI.