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Marketing ARCHIVE

Holiday highlights  Feb 01, 2007 10:30 PM By Sherry Chiger

According to the National Retail Federation (NRF), 2006 holiday sales were up 4.4% from 2005. Whether that’s good news or bad depends on what you’d been

Sizing up SaaS  Feb 01, 2007 10:30 PM By Jeff Morris

Software as a service, or SaaS, is arguably the most talked-about trend in IT. Bill McNee, CEO of Westport, CT-based research firm Saugatuck Technology,

Golden Gate subsidiary to buy Blair Corp.  Feb 01, 2007 10:30 PM By MCM staff

On Jan. 23, four days after making a preliminary offer to buy the remaining shares of Blair Corp. that it didn’t already own, Appleseed’s Topco, a portfolio

RESOURCE GUIDE: POS software  Feb 01, 2007 10:30 PM By MCM staff

Historically point-of-sale (POS) systems didn’t do much more than record customers’ purchases and calculate change. Today’s systems, however, can administer

L.L. Bean leaning toward Canada  Feb 01, 2007 10:30 PM By Tim Parry

In continuing its international expansion plans, L.L. Bean has its sights set north of the border. Zane Shatzer, general manager of international new

The first five commandments of database content management  Feb 01, 2007 10:30 PM By Jim Wheaton

Welcome to a new quarterly column by Jim Wheaton, cofounder/principal of Wheaton Group, a Chicago-based data management, data mining, and decision sciences

A new look at the org chart  Feb 01, 2007 10:30 PM By Liz Kislik

Remember when the big debate was whether an Internet-based business could be housed inside a traditional catalog business or division, whether it had

Postal Service releases rate case updates  Feb 01, 2007 10:30 PM By Jim Tierney

The U.S. Postal Service in January released revisions to its proposed mailing standards as part of the pending rate case, which if approved will be implemented

Revving up finally  Feb 01, 2007 10:30 PM By Sherry Chiger

Catalog Tracker’s mailbox was chock full of consumer books in November. All told, the service of Greenwich, CT-based list services firm Direct Media logged

Adding a persona touch  Feb 01, 2007 10:30 PM By Tim Parry

Ask anyone at women’s apparel cataloger/retailer Appleseed’s to describe Kate, and they will tell you that Kate is a baby boomer, a mother maybe even






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