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Marketing ARCHIVE

Best Manufacturing files for Chapter 11  Sep 01, 2006 9:30 PM By Jim Tierney

Jersey City, NJ-based Best Manufacturing Group, a uniform company founded in 1914, announced on Aug. 9 that it filed a voluntary petition under Chapter

BEYOND SCHEDULING  Sep 01, 2006 9:30 PM By Mark Del Franco

Optimization is not just for search engines. The latest buzzword to hit the contact center scene is workforce optimization, which some describe as workforce

Volume slip-sliding away  Sep 01, 2006 9:30 PM By Sherry Chiger

Catalog Tracker received 265 consumer catalogs in June nearly 6% fewer than the 281 catalogs received in June 2005. It was the fourth month in a row that

MULTICHANNEL INVENTORY: What You Need to Know  Sep 01, 2006 9:30 PM By Curt Barry

It sounds like a sci-fi trilogy: Past, present, and future merge to provide a single, optimal inventory experience. Multichannel merchants manage inventory

Gifts Title Coming From Restoration Hardware  Aug 31, 2006 8:06 PM By MCM staff

Home decor and furniture merchant Restoration Hardware is keeping the spin-offs coming.

Road Runner Sports Races Towards Retail  Aug 31, 2006 1:33 AM By Jim Tierney

San Diego-based running equipment and apparel cataloger Road Runner Sports is revving up its retail expansion plans.

Nordstrom To Expand Cedar Rapids DC  Aug 30, 2006 11:09 PM By MCM staff

Seattle-based cataloger/retailer Nordstrom said on Aug. 29, it plans to expand its Cedar Rapids, IA-based fulfillment and contact centers. The expansion will coincide with the company’s updating of its direct business’ inventory systems.

Bassett Furniture Launches Consumer Catalog  Aug 30, 2006 9:51 PM By Jim Tierney

Bassett Furniture may have been founded in 1902, but that doesn

Turning the Traditional Contact Center into a Customer-Centric Profit Center  Aug 29, 2006 7:26 PM By Sam Bloomfield

The conventional, transaction-based contact center is going the way of the pay phone: fast disappearing. Whereas the recent wireless boom has made coin-operated telecommunications virtually non-existent, evolving business needs have enabled the contact center to shed its black-and-white, service-based platform. Companies in every market of the retail industry are wise to embrace the changing face of the contact center and the opportunities this presents for the organization as well as the consumer.

Multichannel Campaigns: Filling in the Gaps in Your Data  Aug 26, 2006 12:17 AM By MCM staff

Marketing programs must be relevant, timely, and built upon a credible foundation of meaningful information






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