MULTICHANNEL MERCHANT » MARKETING
Coordination, Not Integration… Not Yet, Anyway With 11 stores, a four-year-old Website, and an annual catalog circulation of about 70 million, jewelry,
Plug and Play? Not yet, although retailers wish they could. Ideally, a customer would be able to buy anything from anywhere – a brick-and-mortar store,
Outsourcing takes off; systems integration lags; international expansion picks up the paceThree’s Company What do you do when you have too much to do?
Customer data captured online can range from `basic registration information’ to details about navigation paths and the most-visited pagesSurgical Supply
Recent print advertisements for The Gap proclaimed “Holiday is here.” If you read the fine print at the bottom of the ad, under the photo of four beautiful
“What is the top fulfillment concern or challenge that e-merchants face?”It’s integration. What people are trying to do around fulfillment is to get to
Follow these principles to ensure that customers get royal treatment, whether you are a third-party services provider or an e-merchant seeking top-to-bottom
PFS web delivers integrated business infrastructure solutions to clients including Hewlett-Packard, IBM, adidas, Nokia and Xerox. Services include consulting,
A redesigned site welcomes consumers to the wonderful world of DisneyStore.com.
Several weeks ago, as part of a roundtable discussion on lists and circulation, I asked a number of catalogers whether the January postal rate hike had