Marketing ARCHIVE

Making It Online  Aug 20, 2001 9:30 PM By MCM staff

You could argue that the catalog industry has changed more dramatically during the past five years than it had during the previous 50, almost entirely

FYI: Go for Broke  Aug 01, 2001 9:30 PM By MCM staff

Got spare cash? Spend it on customer service, advises a Jupiter Media Metrix study. The number of people seeking online customer service is expected to

Underwater Basket Weaving  Aug 01, 2001 9:30 PM By MCM staff

People of a certain age will remember this: Back in the ’60s and ’70s, UBW was the kind of course you supposedly took in college if you were part of the

A Death in the Family  Aug 01, 2001 9:30 PM By Sherry Chiger

Reporters are often compared with vultures, circling near-corpses and waiting for them to die. And I did feel somewhat like a bird of prey while following

SHORT TAKES: Snake Oil  Jul 01, 2001 9:30 PM By David Pluviose

A software vendor tells you he has a CRM package that will double your customer base and quadruple your profits in 90 days. Don’t buy it! According to

HOW DOES YOUR CALL CENTER GROW?  Jul 01, 2001 9:30 PM By MCM staff

The rows of tomatoes you plant as seedlings in your back yard or the flowers you lay out every spring in geometric patterns to impress your neighbors

How Dell Uses DAM  Jul 01, 2001 9:30 PM By Shayn Ferriolo

With annual sales of $31.89 billion, Dell Computer Corp. is the country’s top-selling cataloger, according to the Catalog Age 100. So you’d think that

FYI: Cash Flow  Jul 01, 2001 9:30 PM By MCM staff

 

FYI: All By Myself  Jul 01, 2001 9:30 PM By MCM staff

 

Working Gear  Jul 01, 2001 9:30 PM By Thomas G. Dolan

Having a conversation with your computer may be possible after all. Industry buzz around this topic has been rampant in recent years, but actual products






© 2014, Access Intelligence, LLC. All rights reserved.