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MULTICHANNEL MERCHANT » MARKETING
MarketingJun 02, 2015 2:51 PM By MCM Staff
Demandware Inc., announced that it has partnered with Pinterest to enable commerce functionality within the popular visual bookmarking tool. See which retailers are the first to have the Pinterest buy button.
MarketingMay 28, 2015 11:38 AM By Daniela Forte
Wine Enthusiast, a wine accessories and gift retailer, has upped the ante on its email program by adding a new window shopping functionality. See how this will benefit its email program.
MarketingMay 27, 2015 10:16 AM By Tim Parry
Personalized emails should go beyond “Dear, John,” but not be too creepy, says Thomas E. Smith, president of Goldcoast Consulting Group. See what ways you can personalize the email experience.
MarketingMay 26, 2015 5:12 PM By Daniela Forte
Nasty Gal saw explosive growth in a short period of time allowing it to attract millions of new customers due to its brand, loyal social following and online engagement. See what type of results Nasty Gal saw.
MarketingMay 26, 2015 9:50 AM By MCM Staff
Olapic, the visual marketing and commerce platform announced a strategic partnership and integration with Listrak, an omnichannel digital marketing retail platform specifically tailored for retailers.
MarketingMay 20, 2015 2:40 PM By Suni Munshani
The RadioShack case highlights the need to create a “Nature Conservancy” of sorts to protect consumer data when a bankrupt company’s assets are sold.
MarketingMay 19, 2015 5:02 PM By Daniela Forte
Online baby products retailer Giggle is using social media in a big way to personalize the shopping experience for customers. See how giggle incorporates images submitted directly from their customers or tagged on Instagram into their product and email campaigns.
MarketingMay 19, 2015 2:12 PM By Daniela Forte
This past weekend a friend told me shoe brand TOMS was asking people to grab a camera, take a picture of their bare feet and post it to Instagram using the hashtag #withoutshoes.
MarketingMay 14, 2015 11:15 AM By Daniela Forte
Home furnisher Z Gallerie found an innovative way to marry its catalog with user-generated content on social media. See what they did and how it worked for their catalog and social channels.
MarketingMay 13, 2015 1:53 PM By Chevan Nanayakkara
Today’s retail marketers have the opportunity to use data and technology to leverage all available digital formats (from beacons to social to mobile to video), focus messages and promotions in on the right potential customers, and measure results beyond delivery-focused metrics.
by Dave Zamsky
Posted 3 days ago
by Curt Barry
Posted 4 days ago