Marketing ARCHIVE

How Cultures for Health Nurtures Its Browsers Back to Buy  Sep 23, 2015 1:44 PM By Daniela Forte

Cultures for Health, a real food merchant, brought its customers back to purchase after the company implemented a shopping cart abandonment solution. See what results they gained from the solution.

4 Ways to Give Your CRM a Big Boost  Sep 23, 2015 11:22 AM By Scott McLaren

CRM isn’t rocket science, but many companies miss the basics. Here are a few simple adjustments everyone can use to improve customer relationships.

6 Ways Clienteling Can Win Customers’ Hearts (And Wallets)  Sep 21, 2015 11:49 AM By Tim Barton

Clienteling is sometimes considered a term to describe retailers using mobile POS to make orders on behalf of a customer, but its capabilities extend far beyond that. Here are six ways in which clienteling can raise in-store expectations, to deliver more satisfying consumer encounters.

4 Essential (and Simple!) Holiday Planning To-Dos  Sep 18, 2015 1:02 PM By Jim Davidson

No matter where you are in your planning, there are ways to ensure your 2015 holiday season truly sparkles. Here are four to-dos for your holiday planning strategy.

Week in Review: Ho Ho Ho, the Holiday Season is Here!  Sep 18, 2015 11:31 AM By MCM Staff

Put down your pumpkin spice lattes, etailers… the 2015 Holiday Season is here! Well, at least it’s here for those in the retail industry. We all know this is the time to make any final tweaks and adjustments, and you can find some helpful hints, and more, in the latest Week in Review…

3 Email Tips to Help Retailers Get Ahead of the Holiday Game  Sep 18, 2015 10:48 AM By Christopher Lester

For retailers, the next three months have the power to make or break your entire year: 40% of annual retail sales are concentrated in the holiday season. With these three tips see how you can get ahead of the holiday season.

What Consumers Want This Holiday Season  Sep 16, 2015 2:35 PM By Daniela Forte

The holiday season isn’t too far away and consumers have their own checklist of what they want this holiday season. See what is on their checklist.

10 Creative Ideas to Boost Your Holiday Email Campaigns  Sep 15, 2015 10:58 AM By Miles Williams

The holidays are just around the corner. For retailers, email is a tried and true channel for driving engagement and revenues for holiday campaigns. Here are 10 strategic and creative tips to spark ideas for your own holiday planning.

Week In Review: eBay’s Wish List Doesn’t Include a New Perception  Sep 11, 2015 3:08 PM By MCM Staff

Happy 20th anniversary, eBay! We noticed you didn’t have “New Perception” on your wish list. But boy, would we like to give you one.

ShopSocially Launches Customer Q & A Program to Increase Online User Engagement on Ecommerce Sites by 26%  Sep 10, 2015 10:07 AM By MCM Staff

ShopSocially today announced the launch of the “Customer Q & A” program to drive increased user-engagement and to enhance sales conversion rate. By employing this program, marketers can increase community engagement on their website by as much as 26% and gain deep insights into the customers’ decision making process.

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