Cross Channel ARCHIVE

Doctors Foster and Smith Plans Equine Line  Dec 20, 2006 8:45 PM By Heather Retzlaff

After almost 25 years of selling pet supplies for Fido and Fluffy, Doctors Foster and Smith will begin offering supplies for Trigger in early 2007.

Guitar Center Not Buying Woodwind & Brasswind After All  Dec 20, 2006 8:28 PM By MCM staff

Cataloger/retailer Guitar Center announced that its Nov. 22 agreement to purchase substantially all the assets of Dennis Bamber, which operates as multititle mailer The Woodwind & Brasswind, has been terminated

Golf Galaxy 3Q Loss Widens  Dec 20, 2006 8:09 PM By MCM staff

Third-quarter net sales for Eden Prairie, MN-based cataloger/retailer Golf Galaxy rose 45%, to $46.0 million for the three months ended Nov. 25.

Don’t Be Shy About Making Conversational Marketing  Dec 18, 2006 7:28 PM By MCM staff

Selling products and services through multiple channels offers a number of touch points where you can gather information from customers or potential customers

Survey: 60% of Merchants Say Direct Holiday Sales Are Up  Dec 15, 2006 4:33 AM By MCM staff

People are spending more of their holiday dollars this year through catalogs and the Internet, according to a survey conducted by the New York-based Direct Marketing Association

Five Costly Customer Satisfaction Myths and Misunderstandings  Dec 13, 2006 3:56 AM By Sheri Teodoru

Most multichannel merchants know why customer satisfaction is important. It is understood that satisfied customers are more likely to make repeat purchases, shop more often, spend more money,

MCM Awards FAQs  Dec 12, 2006 2:01 AM By MCM staff

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Follow the Leads: Finding the Right Data Provider  Dec 12, 2006 12:39 AM By Frank Vaculin

An on-demand data prospect database can boost the success rates of lead generation campaigns and help marketers find their target customers. But selecting the right on-demand lead generation solution can be difficult.

Schweitzer Linen Continues Nightwear Push  Dec 07, 2006 3:42 AM By Jim Tierney

The Schweitzer Linen catalog has sold luxury linens, upscale bedding accessories, and women

Financial Reports: Delia’s, Blyth  Dec 07, 2006 3:13 AM By MCM staff

Despite growth in its catalog and Internet division, manufacturer/marketer Blyth posted a third-quarter loss. But teen apparel and sports gear cataloger/retailer Delia’s narrowed its loss for the quarter






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