MULTICHANNEL MERCHANT » CROSS CHANNEL
Customers should never have to work to get service. They shouldn’t be obligated to know their customer numbers or item numbers before they can enjoy the
Catalogers have traditionally shied away from nonresponse lists publication subscriber files, donor files, compiled files. If a gardening supply cataloger
About 12.4% of the U.S. population or some 35 million people are now age 65 and older, according to the U.S. Census Bureau. By 2020, that population is
Since its inception in 1997, corporate intranet software provider Mindbridge has grown at double-digit rates annually; it will hit about $5 million in
The world is a merchant’s oyster, according to respondents of Multichannel Merchant’s 2005 Benchmark Report on Merchandising. Sixty-nine percent of respondents
Hanover Direct subsidiary Brawn of California did not engage in a deceptive business practice by charging customers a $1.48
Atlanta–You can move substantial profit to–or from–your bottom line through properly controlled inventory, according to consultant George J. Mollo Jr., principal of consulting firm GJM Associates.
Selecting the merchandise that customers want to buy is fundamental to your business’s success. So is ordering the correct amount of that merchandise.
The past few years have been anything but fun and games for New York-based cataloger/retailer FAO Schwarz. The purveyor of upscale toys survived two bankruptcies
Periodically I get calls from prospective clients stating that they want to start a loyalty program or club. When I start probing to understand what they