MULTICHANNEL MERCHANT » CROSS CHANNEL
Selecting a suitable location and property for your distribution center or headquarters isn’t simply a matter of driving around a few neighborhoods and
In the previous column, we discussed best practices for finding and hiring the right employees, focusing on job applications and the interviewing process.
Online merchant Overstock.com offers more than 550,000 SKUs of discounted goods, ranging from apparel to videos. To keep
When you’re profiling the chief executive of an operation the size of SmartHealth, covering a mere day in the life just won’t cut it. That’s why our visit
When a computer reseller wanted to increase catalog circulation last year, the company’s analysis group director told the circulation analyst to include
How is your catalog doing for the first half of the year? What does that mean for the rest of 2005? While you may need to crunch some numbers to determine
Decisions about which new product lines to offer, what areas of customer service most need improvement, or which catalog covers will be most effective
It’s never to soon to start thinking about the all-important holiday season. Before the gift-buying frenzy typically gets under way, customers are stocking
The cover of a print catalog says: 2004/2005 / Columbia, Snake and Willamette River Cruises / Aboard Authentic SternWheeler / Along The Lewis& Clark Route.