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Cross Channel ARCHIVE

8 Tips for Creating a Better Online Shopping Experience This Holiday  Nov 05, 2013 6:11 PM By Brian Rogers

Black Friday and Cyber Monday are quickly approaching and how you handle your website this season could make or break your holiday sales. Here are eight tips that will help you make smart marketing decisions such as real-time web personalization that will help create a better online experience for your customers through this joyful yet stressful time of year.

Over 30% of Consumers Worried About Privacy with Loyalty Programs  Oct 28, 2013 2:48 PM By Erin Lynch

Loyalty programs are becoming increasingly popular among retailers and consumers alike. However, as more and more consumers are opting in to these types of programs, over 30% of shoppers say the amount of personal information requested by a merchant is a major factor when considering signing up for a loyalty program or not.

TruST Outlines Potential Cost of Marketplace Fairness Act  Sep 26, 2013 1:30 PM By Erin Lynch

While some merchants say the Marketplace Fairness Act could put them out of business, one industry expert shared his thoughts on what the true cost the MFA will be for retailers.

Six Action Items to Improve Customer Experience  Sep 24, 2013 10:47 AM By Debra Ellis

Customers are more empowered than ever before. They can easily access information to make better buying decisions, shop with companies around the globe, and share their experience with millions. They can do all of this without leaving their easy chair. Here are six ways to improve the customer experience.

The Great Expectation of Customer Service  Sep 10, 2013 11:37 AM By Erin Lynch

A recent survey of 6,000 online shoppers has found that the number one most important factor when it comes to defining and offering a positive ecommerce shopping experience all comes down to customer service. So what can you do to improve your online shopping experience? It’s all about contact options such as live chat, click-to-call, and video chat in the contact center.

Stein Mart’s Ecommerce Launch Faces Fulfillment Hurdles  Sep 10, 2013 10:51 AM By Daniela Forte

After launching an ecommerce site with hopes of expanding its customer base, Stein Mart may face some fulfillment challenges with the launch.

How to Sell Efficiently on eBay and Amazon  Sep 09, 2013 9:56 AM By Lisa Steinhart

Marketplaces represent a great revenue opportunity for omnichannel merchants. But as Midwest Photo Exchange learned, the devil is in the details. Here’s why the more time you spend preparing your items and integrating your infrastructure will help you better control your costs and add to your bottom line.

Catalogs and Amazon are Major Holiday Concerns for Retailers  Sep 09, 2013 9:41 AM By Daniela Forte

The Amazon effect, customer acquisition and shipping are among the hot topics on the minds of merchants as they head into holiday 2013. See how merchants are preparing for the holiday.

Shipping Concerns for Holiday 2013  Sep 09, 2013 9:35 AM By Daniela Forte

Merchants are steadily getting ready for holiday 2013 and many have several shipping concerns as they head into this busy time of the year. See what these shipping concerns are this year among merchants.

How to Create Blurred Lines Between Ecommerce and Brick-and-mortar  Aug 30, 2013 11:45 AM By Chris Rallo

To create blurred lines between online and brick-and-mortar retailing, and even go beyond what’s possible in physical stores, ecommerce sites must deliver an intimate, self-contained, collaborative shopping experience in the user’s browser. Let’s explore some of the new capabilities that online retailers are using to bring people face to face on their websites.






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